Top 10 AI Tools Every Customer Service Professional in Chile Should Know in 2025

By Ludo Fourrage

Last Updated: September 5th 2025

Icons of top AI customer service tools with Chilean flag and chat interface.

Too Long; Didn't Read:

AI tools for Chilean customer service in 2025 - Zendesk, Intercom, Yuma, Gorgias and others - enable faster omnichannel support, agent assist and automation (case studies show 40–89% ticket automation; Gorgias 60%+). Forecasts: ~80% plan generative AI pilots, ~95% AI‑assisted interactions, 59% expect <5s replies.

AI matters for Chilean customer service in 2025 because it turns rising expectations into practical gains: faster replies, smarter routing, and round‑the‑clock help that can lower costs while freeing agents for tricky, human moments.

Industry research shows broad adoption - about 80% of service organizations planning generative AI pilots and projections that most interactions will be AI‑assisted - so Chilean teams that nail integration and trust stand to cut resolution times and scale support without ballooning headcount; imagine a customer getting a useful reply in five seconds instead of waiting on hold.

That shift demands careful design around privacy, escalation paths and agent training, which is exactly why resources like local economic analyses for Chile and practical programs - such as Nucamp AI Essentials for Work bootcamp registration - matter to service leaders.

For a snapshot of the trends shaping these choices, read the customer service trends for 2025 and see Chile‑specific impact estimates to plan sensible, human‑centered automation today.

Key statSource
~80% of service orgs will use generative AICustomer service trends 2025 report - The Future of Commerce
~95% of interactions AI‑powered by 2025AI customer service statistics and projections - Fullview
59% expect chatbot responses within 5 secondsCustomer expectations for chatbot response time - Fullview

“Service organizations must build customers' trust in AI by ensuring their gen AI capabilities follow the best practices of service journey design,” advised Keith McIntosh, senior principal at Gartner.

Table of Contents

  • Methodology: How we selected and evaluated the top 10 tools
  • 1) Yuma AI - purpose‑built e‑commerce helpdesk automation
  • 2) Zendesk (Ultimate AI) - omnichannel enterprise copilot
  • 3) Intercom (Fin AI Agent & Copilot) - conversational, product‑led automation
  • 4) Freshdesk (Freddy AI) - easy onboarding for SMB to enterprise
  • 5) Gorgias - native Shopify e‑commerce helpdesk
  • 6) Salesforce Service Cloud (Agentforce / Einstein) - enterprise CRM + AI at scale
  • 7) Ada - no‑code conversational automation and self‑service
  • 8) Kustomer (Kustomer IQ & AI Agents) - unified omnichannel workspace
  • 9) Tidio (Lyro AI) - low‑cost SMB chat and automation
  • 10) Zoho Desk - affordable contextual ticketing with Zia
  • Conclusion: How to choose and get started with AI in Chilean customer service
  • Frequently Asked Questions

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Methodology: How we selected and evaluated the top 10 tools

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Selection leaned on Chile‑specific realities: tools were scored first for legal alignment with Chile's risk‑based AI framework, then for procurement fit (vendor cost, competence and documentation), human‑in‑the‑loop safeguards, and concrete fairness and transparency practices.

Lessons from the World Privacy Forum's SUSESO case study guided our emphasis on procurement trade‑offs and measurable bias tests, while GobLab's Ethical Algorithms resources informed the expectation that vendors supply audit‑ready deliverables and metrics such as Statistical Parity Difference or Disparate Impact Ratio.

We also required clear escalation paths to human agents, sandboxing or audit trails for high‑risk flows, and vendor evidence of experience handling regulated or public‑sector use cases - practical filters that reflect how Chile's evolving AI rules reframe tool choice.

The result: a shortlist that balances cost and usability with traceability and human oversight so automation can speed service without turning life‑affecting decisions - like medical‑leave or benefit outcomes - over to a black box.

For background on regulation and procurement signals see the World Privacy Forum case study and GobLab's Ethical Algorithms project, and an overview of Chile's AI policy.

“Success might be defined another way; in situations affecting people's wellbeing and livelihoods, use of a well‑designed and assessed model in support of speedier‑yet‑thoughtful human decisions can constitute success.” - Moya, SUSESO

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1) Yuma AI - purpose‑built e‑commerce helpdesk automation

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Yuma AI is a purpose‑built, e‑commerce helpdesk automation platform that plugs directly into the stacks Chilean merchants already use - Shopify, Gorgias, Zendesk and Kustomer - so teams can keep their current workflows while adding commerce‑native AI that performs real actions (order status, refunds, exchanges, order edits) inside the ticket thread; the result is faster, more consistent service and true automation rather than just chat replies.

Merchants can try a 30‑day free trial and deploy a chat widget in minutes, then tune gradual rollouts and policy guardrails while Yuma's multilingual, 24/7 agents drive measurable gains: case studies report automation in the 40–89% range and big drops in response time, and the platform supports outcome‑based pricing so Chilean operations can pay for resolved automations instead of promises.

For a product overview and practical adoption tips see Yuma's homepage and its deep dive on why specialized AI tools outperform generic helpdesks, and Gorgias' integration notes explain the one‑click install that speeds time‑to‑value.

Metric / ClaimSource
30‑day free trial; deploy in minutesYuma AI product page - e-commerce helpdesk automation
Automates 40–89% of tickets (varies by case)Yuma AI deep dive - specialized AI tools for e-commerce customer experience
Examples: 87% reduction in response time; 70% automation (Clove)Yuma AI case studies showing automation and response-time improvements

“We barely had to think about the technical side. Yuma just worked, right out of the box. That was a huge relief, so we could focus on customer experience rather than implementation.” - Amy Kemp, Director, Omnichannel Customer Experience

2) Zendesk (Ultimate AI) - omnichannel enterprise copilot

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Zendesk's Ultimate‑powered agent Copilot is a strong contender for Chilean support operations that need omnichannel scale and tight agent oversight: it bundles intelligent triage, language and sentiment detection, ticket summarization, suggested macros and generative replies into an agent‑facing assistant that can draft responses, update tickets and even summarize calls so agents skip the tedious wrap‑up work - useful when Spanish and English threads arrive at once.

For teams in Chile weighing cost vs. impact, note that the most capable features require the Copilot add‑on and higher Suite tiers, so expect per‑seat pricing trade‑offs even as the platform reduces manual triage and surfaces knowledge from your help center.

Fast time‑to‑value comes from out‑of‑the-box triage, prebuilt flow templates and the recent Ultimate integration that expands custom model and bot capabilities, making it easier to train intent models on local ticket data.

Learn the product details on Zendesk Copilot product overview and follow the step‑by‑step setup guidance in Zendesk Copilot getting‑started documentation to plan a phased rollout that protects SLAs and preserves human escalation paths.

Pricing snapshot (examples)Monthly
Suite Professional (example)$115/agent
Copilot / AI add‑on$50/agent
Suite Enterprise (example)$169/agent

“Our successful experience with Zendesk AI has given artificial intelligence credibility across all of our business. For many of us, it's the first AI tool that lived up to the hype and actually delivered.” - Raz Razaq, Head of Customer Contact Experience Technology

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3) Intercom (Fin AI Agent & Copilot) - conversational, product‑led automation

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Intercom's Fin AI Agent and its Copilot make product‑led, conversational automation a practical option for Chilean support teams that need both high accuracy and agent assist: Fin boasts involvement in 99% of conversations and can resolve up to 65% end‑to‑end in customer cases, supports 45+ languages with real‑time translation, and connects across chat, email, voice, WhatsApp/SMS and social so local channels stay covered while agents keep control.

The platform is built around a no‑code cycle - Analyze, Train, Test, Deploy - so teams can target high‑risk flows, batch‑test real tickets, tailor tone and escalation rules, and use Copilot inside the inbox to draft answers and surface sources the agent can preview before sending.

That combination speeds time‑to‑value for mature Intercom shops but has cost trade‑offs to weigh: Fin's pay‑per‑resolution model and seat add‑ons reward automation but require careful rollout and monitoring to protect SLAs and compliance.

For product pages and deployment playbooks see the Fin AI Agent overview and pricing and the Fin Copilot help article, and for Chilean training and change‑management advice see the Nucamp AI Essentials for Work syllabus.

Feature / PricingDetail & Source
Per‑resolution pricing$0.99 per resolved conversation (Fin.ai) - Fin AI Agent pricing and overview
Minimum volume50 resolutions/month minimum (Fin.ai) - Fin AI Agent pricing and overview
Intercom bundle$0.99 + $29 per helpdesk seat/month for Fin with Intercom (Fin.ai) - Fin AI Agent pricing and overview
Copilot (agent assistant)Copilot seats enable inbox AI; example add‑on pricing cited at $35/user/month (review summary) - Fin Copilot help article

“Suggestions take the guesswork out of improving our content. With the help of weekly Suggestion reviews, we've increased our total resolution rate by 15%.” - Isabel Larrow, Product Support Operations

4) Freshdesk (Freddy AI) - easy onboarding for SMB to enterprise

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Freshdesk's Freddy AI is built to get Chilean teams from pilot to scale without a long engineering road‑map: a no‑code AI Agent Studio plus hundreds of prebuilt skills (Shopify, Stripe and common ticket flows) means agents can launch omnichannel, multilingual assistants in minutes and keep escalation paths clear for sensitive cases.

That easy onboarding matters for Chilean SMBs and public‑sector shops alike - admins can buy session packs, toggle Copilot access, and use role‑based controls, PII masking and audit trails from the Freddy AI Trust framework to help meet compliance and oversight needs while still cutting manual work.

The platform pairs agent assist (real‑time summaries, reply suggestions and sentiment) with autonomous AI agents that act on orders, refunds and ticket updates, so support leaders see both faster first responses and measurable deflection before adding headcount - try a Freshdesk Freddy AI product demo and free trial to test local ticket data and routing rules in your stack.

Learn more about Freddy AI's capabilities and setup on the Freshdesk Freddy AI product pages and the Freshdesk Freddy AI support documentation.

Metric / ClaimSource
AI agents can deflect ~53% of incoming tickets; faster FRTFreshservice Freddy AI overview - agent deflection metric
Launch agents in minutes with prebuilt skills (Shopify, Stripe)Freshdesk Freddy AI product overview - prebuilt skills and integrations
Agentic features: summaries, sentiment, canned responses, auto‑triageFreshdesk Support: Freddy AI for Ticketing - features overview

“The best part of the Freddy AI Agent is how quickly it can be deployed. If you have your FAQs and data ready, you can just give those to it and have a new AI agent ready within minutes.” - Amanda Pope, Customer Success Product Manager

Fill this form to download the Bootcamp Syllabus

And learn about Nucamp's Bootcamps and why aspiring developers choose us.

5) Gorgias - native Shopify e‑commerce helpdesk

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Gorgias is built for Chilean Shopify merchants who need an AI helpdesk that does more than answer FAQs - its Gorgias AI Agent is trained on millions of e‑commerce scenarios, plugs directly into Shopify, and can automate 60%+ of support while taking real actions like canceling orders, editing shipping addresses, issuing refunds and reshipping items so routine fixes happen before an agent even logs in; imagine a customer sending an address change on a Saturday and the system updates the order before fulfillment, saving frantic Monday follow‑ups.

Deep Shopify integration means order data and dynamic macros appear inside tickets, self‑service order management can cut live chat volume, and built‑in analytics links support to revenue so teams can measure conversion uplift as well as deflection.

For practical setup and examples, see the Gorgias AI Agent product page and the Gorgias Shopify integration guide to plan an actions‑first rollout that protects SLAs and preserves clear escalation paths.

Claim / MetricSource
Automate 60%+ of supportGorgias AI Agent product page
Order management & self‑service can reduce live chat by ~30%Gorgias Shopify integration features and guide
Actions enable automated order edits, refunds, reships and resolve >2x ticket valueGorgias Playbooks - Actions & Automate

“At Pepper, Gorgias Shopping Assistant has become a natural extension of the customer journey. It's helped us turn everyday conversations into sales opportunities, grow revenue, and deliver fast, personalized support any time of day.” - Gabrielle McWhirter, CX Operations Lead

6) Salesforce Service Cloud (Agentforce / Einstein) - enterprise CRM + AI at scale

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For Chilean contact centres that need enterprise-grade CRM plus responsible generative AI, Salesforce Service Cloud bundles proven case management, omnichannel routing and knowledge with Einstein's suite - Bots, Case Classification, Reply & Service Replies, Work Summaries and voice/call transcription - so agents get context-rich recommendations and draft replies in seconds while sensitive data stays protected by the Einstein GPT Trust Layer; that combination helps route Spanish or English threads to the right queue, reduce manual triage and keep human escalation clear.

Agentforce for Service Grounding lets admins select which case and knowledge fields ground LLM responses, giving Chilean teams a way to personalize communications from CRM records without leaking raw customer data, and Copilot/Einstein tools plug into Data Cloud or BYOM workflows for tighter governance.

For playbooks and a feature walkthrough see Trailhead Einstein for Service quick look module and read the SalesforceBen definitive guide to Einstein GPT implementation and trust considerations.

Claim / FeatureSource
Core AI features: Bots, Case Classification, Service Replies, Work SummariesTrailhead Einstein for Service quick look module
Agentforce Grounding + Einstein GPT Trust Layer for data protectionGetGenerative.ai article on Salesforce Service Cloud AI features
Einstein GPT / Copilot implementation, BYOM and Copilot Studio guidanceSalesforceBen definitive guide to Einstein GPT implementation and trust considerations

7) Ada - no‑code conversational automation and self‑service

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Ada is a no‑code, conversational automation platform that fits Chilean customer service needs where speed, multilingual self‑service and clean handoffs matter: its “Reasoning Engine™” pairs NLU with knowledge retrieval and action connectors so non‑technical CX teams can build drag‑and‑drop flows, deploy across web, social and voice channels, and hand off to live agents (Gorgias, Zendesk, Salesforce) when needed - practical for Chilean e‑commerce and regulated use cases that demand clear escalation paths.

Real‑world vendor claims point to high deflection (70%+ automated resolutions) and broad language support, but pricing requires a quote and reviews are mixed, so a short, measurable pilot on local Spanish ticket data is the safest path to validate accuracy, escalation and compliance.

For setup and integrations see Ada Gorgias integration guide, and for independent feature and pricing notes consult the Ada feature summary and automation metrics - Azumo and the Ada 2025 review and pricing notes - Voiceflow to plan a controlled rollout in Chile.

Claim / FeatureSource
No‑code builder + Gorgias handoffAda Gorgias integration documentation - Gorgias Docs
70%+ automated resolutions; omnichannel (web, voice, social)Ada feature summary and automation metrics - Azumo guide to AI chatbots for customer service
Pricing by quote; mixed user reviewsAda 2025 review and pricing notes - Voiceflow

8) Kustomer (Kustomer IQ & AI Agents) - unified omnichannel workspace

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Kustomer positions itself as a unified omnichannel workspace where a “team” of specialized AI Agents handles routine work so Chilean contact centres can keep context across chat, email, WhatsApp, SMS and even native voice without forcing customers to repeat themselves - a real win for teams balancing Spanish and multiple channels.

Its AI Agent Studio lets non‑technical CX teams build role‑specific bots (retention, upsell, sales) that coordinate, hand off to humans, then resume to close the loop, and the vendor highlights real-world lift (about 40% of chat conversations automated for Vuori) while offering conversation‑based pricing to simplify costs (starting near $0.60/conversation).

The platform's native voice and deep CRM grounding are especially useful where phone support remains important, but independent reviews flag lower voice success on some non‑English interactions, so a short Spanish pilot is a prudent step.

For details on capabilities and setup see the Kustomer AI Agents product overview and the Kustomer AI Agents product announcement blog post.

Metric / FeatureSource
~40% of chat conversations fully automated (customer case)Kustomer blog: Introducing AI Agents (Vuori case study)
Omnichannel coverage: chat, email, SMS, WhatsApp, web forms, native VoiceKustomer AI Agents product overview (features & channels)
Conversation pricing (starting)Kustomer AI Agents pricing notes (conversation pricing)

“So far, 40% of all conversations coming into chat are fully automated using Kustomer's AI. This frees up our human agents to focus on more personalized interactions and complex issues.” - Chad Warren, Sr. Manager of Customer Service, Vuori

9) Tidio (Lyro AI) - low‑cost SMB chat and automation

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Tidio's Lyro positions itself as a pragmatic, low‑cost entry point for Chilean SMBs and ecommerce teams that need fast time‑to‑value: the vendor advertises a freemium path and a Lyro add‑on so teams can test AI (up to 50 free conversations) before scaling, and claims automation rates in the high‑60s to ~70% for routine requests while handling multichannel traffic from web chat to Instagram and WhatsApp - useful where Chilean merchants juggle Spanish and regional channels.

Lyro leans on Anthropic's Claude plus Tidio's tooling to auto‑train from FAQs and historical chats, and vendor case notes report dramatic first‑response drops (about 75% faster, from ~1 minute to under 15 seconds) when bots handle order‑status and FAQ flows; integrations with Shopify, Zendesk and common CRMs keep actions and handoffs in your existing stack.

For teams worried about compliance and control, Tidio highlights data controls and GDPR/CCPA safeguards, and the Lyro training guide lays out practical steps to tune intents and escalation rules before a full rollout in Chile.

Learn more on Tidio's product pages and the Lyro training best‑practices guide.

Metric / ClaimSource
Vendor automation claim: ~67% of conversationsTidio official product overview - Lyro conversational AI
Free trial: up to 50 Lyro conversations; Lyro as add‑onMeet Lyro: Tidio's Lyro conversational AI blog post
First response time example: ~75% faster (from ~1m to <15s)Lyro case and testing notes on Tidio blog
Integrations: Shopify, Zendesk, Instagram, WhatsApp, CRMTidio guide to AI chatbot integrations with Shopify, Zendesk, Instagram, and WhatsApp

10) Zoho Desk - affordable contextual ticketing with Zia

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Zoho Desk pairs affordable, contextual ticketing with Zia's practical AI to help Chilean teams cut routine work and keep local-language threads manageable: Zia's Field Predictions can auto‑update ticket fields to reduce manual entry and speed accurate routing, Answer Bot surface knowledge from your help center, and omnichannel routing pulls chats, email, phone and social into one view so agents don't chase context across platforms.

For Chilean operations the fine print matters - Zia Field Predictions can be tested in a playground and retrained over time, but the feature's training needs (typically 500+ tickets) and current DC locations (US, CA, EU, AU and IN) are explicit considerations when planning data residency and pilot scope.

Built‑in tools like Work Modes, Radar mobile dashboards, sandbox testing and field‑level security help validate automations before scaling, making Zoho a practical, lower‑cost choice for teams that want measurable deflection without losing human oversight.

See the Zoho Desk Field Predictions guide for setup details and the Zoho Desk features overview for the full toolset.

Feature / ClaimSource
Field Predictions - auto‑update ticket fields; test in playgroundZoho Desk Field Predictions guide
Requires ~500 tickets for training; February 2024 updatesZoho Desk new features (February 2024) - Aspen94
Omnichannel, Answer Bot, Zia dashboard, Work Modes, Radar, security & GDPR notesZoho Desk features overview and omnichannel capabilities

“Zoho Desk has made the biggest impact on the customer service department that we've ever had. It has cut our customer service (response) time almost in half.” - Jill Kelley, Customer Service Manager

Conclusion: How to choose and get started with AI in Chilean customer service

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Start small, measure fast, and choose partners who know Chile: run a short Spanish pilot on a single high‑volume flow (order status, refunds or claim triage), measure first‑response time and deflection, and preserve clear human‑in‑the‑loop escalation and data residency controls.

Local success stories show the payoff - utilities and retailers in Chile scaled to tens of thousands of monthly consultations (Chilquinta handled a monthly average of 54,273) while automating roughly 70% of critical tasks - so pair global platforms with Chilean integrators and vendors from the vibrant local ecosystem.

For a directory of Chilean AI firms see the Top AI companies in Chile, and for concrete transformation examples read how generative AI scaled service at Chilquinta and Walmart.

Train agents on prompts, escalation and ethics before scaling - consider practical upskilling like the Nucamp AI Essentials for Work bootcamp syllabus to build prompt skills, governance habits and measurable pilots that protect customers while boosting speed and capacity.

Local partnerFocus
CognitivaDesign & implementation of cognitive/ML solutions (Chile)
AI‑EMPOWEREDNLP automation & organizational AI training (Santiago)
Entel DigitalIT services, AI & analytics for digital transformation

“Chilquinta has managed to maintain and improve its good numbers in customer service through teamwork, internal organization, the adoption of omnichannel strategies and the implementation of automations. If we look at it in figures and process optimization, to date, there is almost 100% of tickets addressed and only one minute delay in the first response.” - Camilo López, CEO of Adereso

Frequently Asked Questions

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Why does AI matter for Chilean customer service in 2025?

AI matters because it converts rising customer expectations into practical gains: faster replies, smarter routing and 24/7 assistance that lower costs and free agents for complex, human moments. Industry research cited in the article shows ~80% of service organizations planning generative AI pilots and projections that up to ~95% of interactions will be AI‑assisted by 2025. Vendors and case studies also report large improvements in response times (examples include first replies in seconds instead of minutes) and high automation/deflection rates, so Chilean teams that design trustworthy integrations can scale support without proportionally growing headcount.

How were the top 10 AI tools selected and evaluated for Chile?

Selection prioritized Chile‑specific realities: legal alignment with Chile's risk‑based AI framework; procurement fit (cost, vendor competence, documentation); human‑in‑the‑loop safeguards; and measurable fairness & transparency practices (audit‑ready metrics like Statistical Parity Difference or Disparate Impact Ratio). The methodology emphasized clear escalation paths, sandboxing/audit trails for high‑risk flows and vendor experience with regulated or public‑sector use cases, drawing on lessons from the World Privacy Forum SUSESO case study and GobLab's Ethical Algorithms resources.

Which AI tools made the Top 10 list and what strengths should Chilean teams consider?

The Top 10 are Yuma AI, Zendesk (Ultimate AI), Intercom (Fin AI Agent & Copilot), Freshdesk (Freddy AI), Gorgias, Salesforce Service Cloud (Einstein/Agentforce), Ada, Kustomer (Kustomer IQ & AI Agents), Tidio (Lyro AI) and Zoho Desk (Zia). Key considerations: Yuma and Gorgias are commerce‑native and excel at actions (order edits, refunds); Zendesk, Salesforce and Kustomer suit enterprise omnichannel and CRM grounding; Intercom, Freshdesk and Ada enable fast no‑code deployments and good agent assist; Tidio and Zoho are lower‑cost SMB options. Evaluate each on integrations (Shopify, Zendesk, CRMs), pricing models (per‑seat vs per‑resolution vs conversation), language support, data residency and built‑in governance.

What measurable outcomes and vendor claims should teams validate in pilots?

Validate vendor claims with local Spanish ticket data and short pilots. Common metrics to measure: automation/deflection rate (vendor claims range from ~40% to 89% depending on tool and flow), first‑response time improvements (examples report reductions of ~75% or replies within <15 seconds), percent of conversations resolved end‑to‑end (some vendors cite 60–70%+), and business impact such as response time reduction and conversion/revenue lift. Also confirm training data needs (e.g., Zoho Zia often requires ~500+ tickets to train), escalation reliability, audit trails, and any data residency or regulatory constraints.

How should Chilean customer service teams get started with AI responsibly?

Start small and human‑centered: run a short Spanish pilot on a single high‑volume flow (order status, refunds or claim triage), measure first‑response time and deflection, preserve clear human‑in‑the‑loop escalation and data residency controls, and require vendor audit‑ready outputs and fairness tests. Pair global platforms with Chilean integrators where possible, train agents on prompts, escalation and ethics, and use sandbox testing before scaling. Practical steps include defining success metrics up front, protecting sensitive decisions from full automation, and iterating with short feedback cycles.

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Ludo Fourrage

Founder and CEO

Ludovic (Ludo) Fourrage is an education industry veteran, named in 2017 as a Learning Technology Leader by Training Magazine. Before founding Nucamp, Ludo spent 18 years at Microsoft where he led innovation in the learning space. As the Senior Director of Digital Learning at this same company, Ludo led the development of the first of its kind 'YouTube for the Enterprise'. More recently, he delivered one of the most successful Corporate MOOC programs in partnership with top business schools and consulting organizations, i.e. INSEAD, Wharton, London Business School, and Accenture, to name a few. ​With the belief that the right education for everyone is an achievable goal, Ludo leads the nucamp team in the quest to make quality education accessible