Top 10 AI Tools Every Sales Professional in Viet Nam Should Know in 2025

By Ludo Fourrage

Last Updated: September 14th 2025

Collage of logos for HubSpot, ChatGPT, Clari, Lavender, Copy.ai, Jasper AI, Persado, Tidio, Tavus, Levity with a small Vietnam flag

Too Long; Didn't Read:

Top AI tools Vietnamese sales professionals should know in 2025 - platforms like HubSpot, ChatGPT, Clari and Persado turn scattered data into action: Viet Nam sales intelligence market US$3.11B (2023); AI‑in‑retail US$86.62M→US$637.32M (2032); Persado lifts conversions ~41–43%.

AI is reshaping how Vietnamese sales teams win deals in 2025 by turning scattered data into action: tools can surface high-value leads, personalize outreach at scale, and automate routine follow-ups so reps spend more time closing, not logging.

Research shows AI delivers data-driven insights and predictive analytics that improve forecasting and lead scoring (Nutshell guide to AI for sales), while conversational AI and chatbots keep conversations alive 24/7 and handle initial qualification across time zones (Zendesk AI features for sales).

For Vietnamese teams facing busy markets and limited headcount, that means capturing late-night leads and scaling personalization without hiring dozens more - exactly why upskilling matters; consider practical training like Nucamp AI Essentials for Work bootcamp to learn prompt-writing, tool selection, and real-world workflows that make AI a trusted assistant, not a black box.

AttributeInformation
DescriptionGain practical AI skills for any workplace; use AI tools, write effective prompts, and apply AI across business functions.
Length15 Weeks
Courses includedAI at Work: Foundations; Writing AI Prompts; Job Based Practical AI Skills
Cost$3,582 early bird; $3,942 afterwards; 18 monthly payments
SyllabusAI Essentials for Work syllabus - Nucamp
RegistrationRegister for AI Essentials for Work - Nucamp

Table of Contents

  • Methodology: How we selected these top 10 AI tools
  • HubSpot Sales Hub
  • ChatGPT (OpenAI)
  • Clari
  • Lavender
  • Copy.ai
  • Jasper AI
  • Persado
  • Tidio AI
  • Tavus
  • Levity AI
  • Conclusion: Next steps and a practical checklist for Vietnamese sales teams
  • Frequently Asked Questions

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Methodology: How we selected these top 10 AI tools

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Selection of the top 10 AI tools followed a Vietnam-first, evidence-driven rubric: priority went to solutions proven in sales intelligence markets (the Vietnam sales intelligence sector was tied to a global market valued at USD 3.11 billion in 2023) and to cloud-native platforms that match the local preference for cloud deployments; tools were also judged on retail and e‑commerce fit - Astute Analytica notes Vietnam's AI-in-retail growth from US$86.62M (2023) to a projected US$637.32M by 2032 (CAGR 25.55%) - and on whether they enable real-world sales outcomes like personalized outreach, predictive scoring, and 24/7 conversational qualification.

Additional filters included Vietnamese-language or local-model support (alignment with Project ViGen and national AI goals), compliance with emerging governance (DTI Law and national AI strategy), cost and SME affordability, and ecosystem partnerships that proved scalability in commercial hubs such as Ho Chi Minh City.

The result is a shortlist that balances fast time-to-value for busy Vietnamese teams with long-term resilience under the country's AI roadmap and data-governance expectations.

CriterionWhy it mattered for VN
Market fit / ROIVietnam sales intelligence market context (USD 3.11B) and demand for predictive insights (Ken Research)
Cloud-first deploymentCloud-based solutions dominated in 2023 for flexibility and scalability (Ken Research)
Retail & e‑commerce readinessAI-in-retail growth: US$86.62M (2023) → US$637.32M (2032), strong e-commerce use cases (Astute Analytica)
Localization & complianceSupport for Vietnamese NLP/local models and alignment with National AI Strategy and DTI Law (InvestVietnam)
SME affordability & partnershipsSMEs dominate retail; preference for AIaaS, vendor partnerships, and rapid pilot-to-scale paths (Astute Analytica)

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HubSpot Sales Hub

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HubSpot Sales Hub is a pragmatic, all-in-one sales platform that Vietnamese teams can use to turn scattered leads into predictable pipeline: AI-powered prospecting (Breeze and an AI prospecting agent), automated multi-channel sequences, built‑in CPQ for faster quotes, and WhatsApp Business integration make it easy to capture late‑night e‑commerce inquiries and hand them off to reps without more headcount; the same Smart CRM that centralizes contact records also surfaces high-value leads, conversation intelligence for coaching, and AI forecasting so managers in HCMC or Hà Nội can prioritize the hottest opportunities HubSpot Sales Hub product page.

For SMEs, the free tier can replace spreadsheets, Starter adds basic automation, and Professional/Enterprise unlock predictive scoring and advanced playbooks - use the pricing bands to match investment with growth stage rather than chasing every feature.

For a vivid take on how Sales Hub changes workflow dynamics, see a user metaphor that captures the “why” perfectly in a recent overview HubSpot Sales Hub features and tiers overview.

PlanStarting price (per seat)
Free$0/month
Starter$15–$20/month
Professional$100/month
Enterprise$150/month

"I told them it's like having a bunch of guys swinging wildly with a hammer at all these nails, when all along there's been a nail gun sitting at their feet."

ChatGPT (OpenAI)

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ChatGPT (OpenAI) has become a practical daily assistant for Vietnamese sales teams in 2025: use it to research prospects, draft personalized outreach, summarize meeting notes, and generate battle‑cards so reps spend more time selling and less time spinning up copy - real-world studies show large gains in efficiency and adoption across CRM workflows (many teams report hours saved each week) and ChatGPT draws on billions of monthly visits to power those use cases (50 ChatGPT use cases).

Best practice in Việt Nam is straightforward: craft prompts with rich context and CRM data so outputs match local buyers, always review and add a human touch to avoid “hallucinations,” and lock down privacy settings or avoid pasting sensitive customer data given the incoming Vietnam Personal Data Protection Law (PDPL) and strict consent rules (Vietnam PDPL summary).

For teams that want ready-made prompts and CRM integrations, OpenAI's sales resource library offers prompt templates for outreach, pipeline analysis and role-play training that translate immediately into measurable time savings (ChatGPT for sales).

The payoff is clear: when quality control and data‑privacy checks are in place, ChatGPT turns repetitive admin into crisp, buyer-facing conversations - freeing up hours for the human work that closes deals.

“I never send a pure AI-generated email,”

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Clari

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Clari offers Vietnam's revenue teams a way to replace guesswork with a single, AI-powered source of truth that stitches CRM, email, ERP and datalake signals into explainable forecasts and clear coaching actions; Clari Forecast promises enterprise-grade precision (95%+ across models and customer examples of 98% accuracy by week two) while Deal Inspection and Trend Analysis flag slipped deals before they sink a quarter, so managers can spot the one quiet deal leaking revenue in a stack of opportunities and act fast Clari Forecast product page.

That capability matters for Vietnamese companies moving from fragmented spreadsheets to scalable revenue orchestration, especially given Clari Labs' finding that 67% of enterprises don't trust their revenue data and many are still early in AI adoption - making data hygiene and CIO–CRO alignment non‑negotiable (Clari Labs AI adoption research).

For growth-focused teams, Clari's cadences, predictive projections and unified Revenue Context turn noisy signals into repeatable actions that keep the number predictable and the boardroom confident.

MetricValue / Example
Forecast accuracy (reported)95%+ across models; 98% by week two (customer examples)
Revenue under management$5 trillion (platform total)
Customer footprint1,500+ organizations
Data trust issue67% of enterprises don't trust revenue data (Clari Labs)

“Most CIOs lack the data and context to answer the fundamental question: who did what, when, that led to what outcome? Without Revenue Context, AI will fail them.”

Lavender

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Lavender is a lightweight, in‑inbox AI email coach that helps Vietnamese SDRs and AEs write higher‑reply outreach without leaving Gmail or Outlook - think instant personalization, subject‑line tuning, and a live email score that nudges writers to hit a 90+ score for better results; teams report big lifts in replies and meetings in case studies, and Lavender even surfaces mobile previews (helpful when 81% of emails are read on phones) and GIF support to stand out in crowded inboxes Lavender AI product page.

For busy Ho Chi Minh or Hà Nội sales teams, the Personalization Assistant pulls quick prospect signals and personality cues into the compose window, the Start My Email feature defeats blank‑page syndrome, and a coaching dashboard shows which reps need help - all without reinventing your stack thanks to Gmail/Outlook/HubSpot integrations and SOC2/GDPR security claims that matter when privacy rules tighten.

For small teams watching budgets, Lavender's free tester and clear per‑seat tiers make it easy to pilot improvements in reply rates before scaling Reply.io Lavender AI review.

PlanPrice / Notes
FreeLimited (5 email analyses/personalizations)
Starter$27/month
Individual Pro$45/month
Team$89/user/month (team analytics & coaching)

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Copy.ai

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Copy.ai brings a GTM‑focused writing engine that Vietnamese sales teams can use to turn routine content work into repeatable motion: build branded Copy Agents by uploading three local examples, then generate product descriptions, LinkedIn hooks, or bulk outreach that matches your tone and compliance needs - useful for e‑commerce sellers who need dozens of on‑brand Viet Nam product pages without hiring extra writers.

Its Infobase and Brand Voice features let teams seed the model with Vietnamese playbooks or spec sheets so outputs read local and accurate, while Workflows and 2,000+ integrations (CRM links like HubSpot and Salesforce are supported) automate everything from SEO briefs to converting sales call transcripts into publishable case studies and blogs (Copy.ai GTM writing platform).

For budget‑conscious teams, the forever free tier and clear Starter/Advanced bands make pilots low‑risk; for scaling GTM operations, the Workflow Builder and agents promise predictable velocity rather than one‑off copy experiments - imagine training an agent on three product pages and getting hundreds of consistent descriptions in the same voice.

See Copy.ai's guide to content ops and AI‑driven SEO workflows for practical playbooks (Copy.ai content operations and pricing review).

PlanPrice / Key notes
FreeForever free; 2,000 words chat, GPT‑3.5/Claude access
Starter$49/month - unlimited chat, latest LLMs
Advanced$249/month - up to 5 seats, 2,000 workflow credits, Workflow Builder
EnterpriseCustom pricing - API, security, guided implementation

“like Chat GPT but for Marketing.”

Jasper AI

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Jasper AI is a marketer‑focused content copilot that Vietnamese sales and e‑commerce teams can use to scale on‑brand outreach and product copy without hiring a fleet of writers: its Knowledge Base + Brand Voice lets teams seed company specs and local playbooks (it supports 25+ languages) so one trained voice can crank out consistent Viet‑language product pages, sales emails and social hooks at scale; browser extensions and integrations (Gmail, WordPress, Surfer SEO, Zapier) keep content where teams already work, and an image generator fills in visuals for listings and landing pages (Jasper AI in-depth review).

Practical tradeoffs matter for VN SMEs: Creator and Teams tiers (Creator $39/mo; Teams $99/mo) make pilots accessible but reviewers warn that outputs need human editing and costs can rise as usage grows - Jasper offers a 7‑day free trial to test localisation workflows before committing (Jasper AI features and use cases).

For Viet Nam teams building repeatable GTM content, Jasper's company‑rooted templates and privacy/security posture help turn rough drafts into reliable, locally tuned assets fast.

PlanMonthly price / Notes
Creator$39/mo - 1 seat, Brand Voice, Knowledge Assets
Teams$99/mo - multi‑seat, collaboration, campaign tools
BusinessCustom pricing - API, SSO, enterprise features

"AI copilot to revolutionize marketing."

Persado

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Persado offers a playbook for Vietnamese sales and marketing teams that need words that actually move customers: its Motivation AI platform combines a decade-plus proprietary dataset, specialized LLMs and a “committee of AI agents” to generate, predict and dynamically personalize CRM messages across email, SMS, web and in‑cart experiences - all with built‑in compliance checks that are essential for banks, telco and regulated e‑commerce in Việt Nam; see Persado's product overview for the full capability set Persado Motivation AI platform overview and a technical writeup on how the company fine‑tunes language models Persado technical writeup: specialized language models for marketing.

The results in enterprise deployments are measurable: Persado reports its models outperform human or other AI copy ~96% of the time, lift conversions by ~41–43% on average, shrink campaign cycle time dramatically (setup in ~4 weeks) and slash repetitive compliance reviews so legal teams move from days‑or‑weeks to minutes - effectively giving marketers a 24/7 compliance companion that speeds time‑to‑market while keeping brand voice consistent.

Best suited for teams with high message volumes, Persado integrates with CDPs and ESPs so Vietnamese organisations can run localized, auditable experiments at scale rather than guessing which subject line or CTA will stick.

MetricValue / Note
Reported performance lift~41–43% average conversion uplift
Outperforms human/other AI96% of the time (Persado claim)
Setup time~4 weeks
CRM ops / personalizationReduce CRM operations time up to 75%
Compliance / review reductionsReduce review time / rejections by ~80–90%

“We put Persado to the test in various channels, products and services and are highly impressed with the results. The Persado team has been a true partner every step of the way, working with us to drive measurable outcomes. Not only did they drive better marketing performance, but they created language that resonates more with our customers.” - Abeer Bathia, Head of Marketing Growth and Innovation, Chase Card Services

Tidio AI

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Tidio AI is a practical playbook for Vietnamese sales and e‑commerce teams that need real‑time, multilingual customer engagement without expanding headcount: its Lyro AI Agent can reclaim up to 67% of routine inquiries, pull live product data to make accurate recommendations during a chat, and execute actions like order updates or lead qualification across channels including live chat, WhatsApp, Instagram and Messenger - handy for Ho Chi Minh City merchants who see shoppers browsing long after office hours.

Because nearly 70% of carts are abandoned globally, a proactive chat flow that nudges a mobile shopper with a tailored recommendation or discount can turn late‑night browsers into buyers; Tidio's no‑code Flows, Shopify order preview and cart‑recovery templates make that practical today Tidio AI features and e‑commerce chat capabilities.

Set up is fast (widget + knowledge base), analytics show which questions the bot misses, and human handoff preserves context so high‑value conversations don't slip - think of Lyro as a 24/7 sales assistant that flags the single quietly leaking deal before the quarter closes.

For more on why cart recovery matters, see the latest shopping cart abandonment statistics and research.

PlanNotes / Pricing (as reported)
FreeBasic live chat, limited AI interactions
Starter / ChatbotsEntry paid tiers (~$25–$29/month) with automation templates and more conversations
Lyro AI (add‑on)From ~$39/month for unlimited AI chats / advanced intent handling
Enterprise / Tidio+Custom pricing, higher limits, dedicated onboarding and account management

Tavus

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For Vietnamese sales teams that need to scale a human touch, Tavus turns a single on‑camera recording into hundreds or thousands of bespoke video messages so outreach feels personal without the hours of filming - record just 1–2 minutes to train a replica and let the platform generate lifelike clips for prospect follow‑ups, product demos, or post‑demo nudges; companies report embedding AI videos can lift response rates into the 3–5% range with peaks up to 14%, a useful edge for crowded VN inboxes and late‑night e‑commerce shoppers.

Tavus also powers real‑time Conversational Video AI (CVI) with low‑latency lip sync (the Hummingbird model) and multimodal perception so video agents can read expressions, pause naturally, and hand off to humans when a deal heats up - integrations and APIs make it practical to plug personalized video into CRM workflows or tools like Clay for automated outbound.

Explore Tavus' personalized video at scale and its Tavus Intro to Conversational Video AI to see how replica-driven, on‑brand videos can add a memorable, face‑to‑face spark to Vietnamese GTM campaigns Tavus personalized video at scale and Tavus Intro to Conversational Video AI.

Feature / ModelNote
Phoenix‑3 (Replica)Full‑face rendering for lifelike avatars
Sparrow‑0 & Raven‑0Turn‑taking and visual perception for natural conversation
Getting startedTrain a replica with ~1–2 minutes of video; deploy batch or live CVI

“Tavus makes AI interviews feel real. Their Conversational Video Interface brings a sense of presence that completely changes the experience for candidates.”

Levity AI

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Levity is a practical no‑code control tower for Vietnamese sales and ops teams that need to tame high‑volume email, document and phone workflows without hiring extra staff - think auto‑classifying incoming spot‑quote emails, extracting load details and routing orders straight into a TMS so the team can focus on winning the deal.

Built for complex logistics and multilingual environments, Levity's AI Flows and Phone AI combine model‑based classification with rule‑based fallbacks and enterprise monitoring, so managers can pinpoint bottlenecks, measure ROI and scale from pilot to full rollout; one freight customer cut time‑to‑quote from 15 minutes to 2 and generated 4,000+ extra quotes per month, a vivid reminder that automation can be the difference between a lost lead and a closed contract.

Integrations with Slack, Zapier and core systems plus ISO 27001 / SOC 2 and GDPR compliance make Levity a candidate for Vietnamese exporters, freight forwarders and busy e‑commerce teams exploring safe, measurable automation (see Levity's Control Tower and AI Flows for details).

FeatureNote / Example
ProductsControl Tower, AI Flows, Phone AI (Levity AI homepage)
Typical use casesFreight quoting, load building, document collection, order entry (Levity AI Flows product page)
Reported impact10x faster quoting; time‑to‑quote 15 → 2 minutes; 4,000+ extra quotes/month
Security & complianceISO 27001, SOC 2, GDPR

"One thing that really stood out to me was how Levity fully owned the integration process. From the first conversation to going live, everything felt seamless. It moved faster than we expected, and my team didn't have to get caught up in the technical side - Levity just made it easy." - Luke Denny, CEO, FRAYT

Conclusion: Next steps and a practical checklist for Vietnamese sales teams

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Vietnamese sales teams should turn 2025's AI momentum into repeatable wins by following a short, practical checklist: first, treat AI literacy as hiring-grade skill - nearly 80% of Vietnamese business leaders now prioritise candidates with strong AI capabilities, so invest in role-specific upskilling and prompt training to keep top reps marketable (AIFVN article: The Urgency of AI Education in Vietnam); second, run two-week pilots that pair one conversational tool (ChatGPT/Tidio) with one outreach tool (HubSpot/Lavender) and measure reply rates, meeting set rate and revenue per lead - Google's Vietnam event notes marketers using AI saw a 65% revenue lift and faster production cycles, so track both top-line and speed metrics (VietnamNews report: Google Marketing Live - AI boosting marketing efficiency); third, lock down data-handling rules and consent workflows before scaling to stay compliant and protect customer trust; fourth, codify repeatable playbooks (prompts, templates, escalation flows) so personalization scales without added headcount; finally, if structured training helps, consider cohort learning like the Nucamp AI Essentials program to build practical skills across prompts, workflows and business use cases (Nucamp AI Essentials for Work syllabus).

A vivid reality: small pilots that reclaim just a few hours per rep each week can turn late-night browsers into measurable monthly revenue - start small, measure, standardise, then scale.

AttributeInformation
DescriptionGain practical AI skills for any workplace; learn AI tools, prompt writing, and real-world workflows.
Length15 Weeks
Courses includedAI at Work: Foundations; Writing AI Prompts; Job Based Practical AI Skills
Cost$3,582 early bird; $3,942 afterwards; 18 monthly payments
SyllabusAI Essentials for Work syllabus - Nucamp
RegistrationRegister for AI Essentials for Work - Nucamp

Frequently Asked Questions

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Which AI tools are highlighted for Vietnamese sales professionals in 2025?

The article highlights ten practical AI tools for sales teams in Việt Nam: HubSpot Sales Hub, ChatGPT (OpenAI), Clari, Lavender, Copy.ai, Jasper AI, Persado, Tidio (Lyro AI), Tavus, and Levity. Each tool focuses on different use cases such as CRM and prospecting (HubSpot), conversational assistants (ChatGPT, Tidio), forecasting and revenue operations (Clari), inbox/email coaching (Lavender), scalable content generation (Copy.ai, Jasper), message optimization and compliance for high-volume campaigns (Persado), personalized video outreach (Tavus), and no-code automation for document/workflow handling (Levity).

How were the top 10 AI tools selected for the Vietnam market?

Tools were chosen using a Vietnam-first, evidence-driven rubric that prioritized: market fit and ROI (aligned with Vietnam's sales intelligence demand), cloud-first deployment, retail and e‑commerce readiness, localization and support for Vietnamese language or local models, compliance with national AI strategy and emerging governance (e.g., DTI Law), SME affordability, and proven ecosystem partnerships and scalability in commercial hubs like Ho Chi Minh City. The selection also considered measurable sales outcomes such as predictive scoring, personalized outreach, and 24/7 conversational qualification.

What's the recommended pilot approach and metrics to measure success when adopting these AI tools?

Run short, measurable pilots: 1) Pair one conversational tool (e.g., ChatGPT or Tidio) with one outreach tool (e.g., HubSpot or Lavender) for a 1–2 week pilot; 2) Track key metrics such as reply rate, meeting set rate, revenue per lead, time saved per rep, and campaign conversion uplift; 3) Use small samples and A/B tests to validate improvements (e.g., subject lines, personalized sequences, chatbot qualification); 4) Start small, document prompts/playbooks and data rules, then standardize and scale if pilots show positive ROI. The checklist in the article also recommends codifying prompts, escalation flows and consent workflows before scaling.

What data privacy and compliance issues should Vietnamese teams consider when using AI tools?

Key considerations include compliance with Vietnam's incoming and evolving regulations (Personal Data Protection Law - PDPL, DTI Law, and the national AI strategy), explicit customer consent for personal data, avoiding pasting sensitive customer information into public LLM interfaces, selecting vendors with strong security/compliance (SOC 2, ISO 27001, GDPR where applicable), and preferring tools that support Vietnamese-language models or local-data residency when required. Teams should codify data-handling rules, sanitize CRM inputs, and include legal review for regulated industries (finance, telecom, healthcare).

What upskilling or training does the article recommend and what are the Nucamp program details mentioned?

The article recommends role-specific AI literacy and prompt-training as hiring-grade skills. It highlights Nucamp's AI Essentials-style cohort training: a 15-week program that includes courses such as AI at Work: Foundations, Writing AI Prompts, and Job-Based Practical AI Skills. Pricing noted: $3,582 (early bird) and $3,942 afterward, with an option for 18 monthly payments. The goal is practical, workflow-focused upskilling so teams treat AI as a trusted assistant rather than a black box.

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Ludo Fourrage

Founder and CEO

Ludovic (Ludo) Fourrage is an education industry veteran, named in 2017 as a Learning Technology Leader by Training Magazine. Before founding Nucamp, Ludo spent 18 years at Microsoft where he led innovation in the learning space. As the Senior Director of Digital Learning at this same company, Ludo led the development of the first of its kind 'YouTube for the Enterprise'. More recently, he delivered one of the most successful Corporate MOOC programs in partnership with top business schools and consulting organizations, i.e. INSEAD, Wharton, London Business School, and Accenture, to name a few. ​With the belief that the right education for everyone is an achievable goal, Ludo leads the nucamp team in the quest to make quality education accessible