Top 10 AI Prompts and Use Cases and in the Hospitality Industry in St Louis
Last Updated: August 28th 2025

Too Long; Didn't Read:
St. Louis hotels use AI for 24/7 virtual concierges, dynamic pricing around Cardinals games and conventions, predictive housekeeping, energy cuts (~15%–25%), fraud reduction (chargebacks −86%), and review automation - pilots target RevPAR lifts, hours saved, faster response times, and measurable operational ROI.
St. Louis hoteliers are already using AI to turn routine interactions into revenue and delight - think 24/7 virtual concierges and chatbots that cut wait times, predictive housekeeping and energy systems that trim costs during slow midsummer nights, and dynamic pricing that shifts around Cardinals games and downtown conventions to capture event-driven demand.
These tools make personalization scalable (imagine walking into a room lit and tuned to a guest's favorite playlist) while freeing staff to deliver the human moments that matter; industry guides from EHL hospitality AI insights and practical use-case roundups like NetSuite guide to AI in hospitality show how front‑desk, ops and revenue teams benefit.
For Missouri operators ready to pilot AI responsibly, Nucamp's AI Essentials for Work (15 weeks) bootcamp teaches prompt-writing and workplace AI skills to move from idea to production faster.
We saw how technology is being harnessed to enhance efficiency and the guest experience: analyzing big data allows hoteliers to gather more insight and thus proactively customize their guests' journey. However, we recognized that hospitality professionals' warmth, empathy, and individualized care remain invaluable and irreplaceable. The human touch makes guests feel appreciated and leaves an indelible impression on them.
Table of Contents
- Methodology: How we selected these top 10 use cases and prompts
- Duve: Smart Concierge & Virtual Assistants for St. Louis guests
- Duetto: Dynamic Pricing & Revenue Management for event-driven St. Louis demand
- Actabl / Hotel Effectiveness: Staff Scheduling & Labor Optimization
- MARA Solutions: Guest Feedback & Automated Review Replies
- Inn-Flow: Housekeeping & Invoice Automation with AI + OCR
- Sertifi by Flywire: Security, Fraud Detection & Secure Check-in
- Relay: Housekeeping & Staff Collaboration Tools for Faster Turnover
- PriceLabs: Dynamic Pricing for Short-Term & Event Nights in St. Louis
- Myma.ai / Quicktext: Automated Booking, Upsells & Personalized Messaging
- EnergyHub (example vendor) or Flexkeeping: Energy Management & Sustainability Optimization
- Conclusion: Roadmap to pilot and scale AI for St. Louis hotels
- Frequently Asked Questions
Check out next:
See how dynamic pricing around Cardinals and Blues games can boost revenue and optimize occupancy for city hotels.
Methodology: How we selected these top 10 use cases and prompts
(Up)Selection for these Top 10 AI use cases and prompts followed a pragmatic, pilot-first approach: prioritize measurable business impact (revenue, labor and energy savings), guest acceptance and personalization, and technical feasibility for quick wins in Missouri hotels.
Criteria were drawn from industry playbooks that emphasize revenue management, personalized guest journeys and sustainability - areas NetSuite highlights as core AI benefits - plus MobiDev's five-step roadmap to choose, pilot and scale use cases (identify priorities, map operational pain points, check digital readiness, match solutions, start small).
Local relevance for St. Louis drove emphasis on event-driven pricing, fast turnover housekeeping, and review management that moves the needle on online reputation; EHL's guest-research shows strong demand for personalization (many guests will pay more for tailored experiences), so prompts were tuned to boost personalization without losing hospitality's human touch.
Each candidate use case had a short pilot plan, defined KPIs (RevPAR lift, response time, hours saved) and a link to practical next steps via the Nucamp AI Essentials for Work quick AI pilot checklist for St. Louis operators to turn ideas into controlled tests: Nucamp AI Essentials for Work quick AI pilot checklist for hospitality operators.
We saw how technology is being harnessed to enhance efficiency and the guest experience: analyzing big data allows hoteliers to gather more insight and thus proactively customize their guests' journey. However, we recognized that hospitality professionals' warmth, empathy, and individualized care remain invaluable and irreplaceable. The human touch makes guests feel appreciated and leaves an indelible impression on them.
Duve: Smart Concierge & Virtual Assistants for St. Louis guests
(Up)Duve brings a practical, guest-centered smart concierge to St. Louis properties with 24/7 AI Agents that centralize chat across email, SMS, WhatsApp and OTAs, support more than 20 languages, and personalize messages, upsells and pre-arrival check-in flows so teams spend less time on routine replies and more on memorable service; hotels can use Duve's no-download guest app, mobile keys and targeted upsells to turn a quick digital interaction into added revenue and smoother turnovers, for example by moving check-in tasks and payment authorizations online so guests skip the front‑desk line and staff focus on warm welcome moments (Duve guest communication platform for hospitality).
With broad PMS and device integrations and analytics to track conversions, Duve is built to scale across single inns or multi-property portfolios in Missouri - book a demo or explore core features like DuveAI, digital compendia and upsell workflows to see how it fits local operations (Duve hospitality platform homepage).
Specification | Details |
---|---|
Launch Year | 2016 |
Languages | 20+ languages |
Integrations | API-driven; 150+ hospitality partners |
Starting Price | From $6 / room / month |
“The digital transformation led by Duve has not only optimized our operations but also significantly uplifted our guest engagement metrics.” - Alexandra Taukchi, Leonardo Hotels
Duetto: Dynamic Pricing & Revenue Management for event-driven St. Louis demand
(Up)For St. Louis hotels that ride sudden spikes from conventions, concerts and weekend demand, Duetto's Open Pricing and real‑time analytics turn uncertainty into opportunity: yield every segment, room type and channel independently so rooms stay for sale - flexing discounts to zero on compression nights instead of closing inventory - and capture higher rates when the market will pay; explore the Open Pricing approach for details (Duetto Open Pricing solution for dynamic hotel pricing) and see how predictive dashboards speed decisions with fewer manual updates (Duetto analytics for hotel performance insights).
The platform's ScoreBoard and Advance tools pull PMS, booking and third‑party signals into continuous pricing adjustments, letting revenue teams automate base distributions with AutoPilot and focus on strategic moves during big St. Louis events - a practical way to boost RevPAR while keeping direct‑booking visibility and operational friction low (Duetto platform for revenue strategy and automation).
Capability | What it means |
---|---|
Open Pricing | Yield every segment, room type & channel independently |
Real‑time analytics | Continuous price adjustments with multiple data sources |
Modules | GameChanger, ScoreBoard, Advance, BlockBuster, OpenSpace |
Scale | Trusted by ~6,800 properties globally |
“Thanks to Duetto's Open Pricing, we're able to optimize our full demand curve to give our revenue managers more time to focus on higher-level, strategic decisions.” - City Center Hotel, Madrid
Actabl / Hotel Effectiveness: Staff Scheduling & Labor Optimization
(Up)Actabl's Hotel Effectiveness brings data-driven staff scheduling and labor optimization to St. Louis hotels, turning patchwork rosters into demand‑matched plans that cut overtime, improve housekeeping turnaround, and free managers for guest-facing work; explore Actabl Hotel Effectiveness overview to see how predictive labor modeling and real‑time visibility align schedules to occupancy and financial goals (Actabl Hotel Effectiveness overview).
Tools like PerfectLabor™ create dynamic schedule templates from payroll and PMS feeds, monitor group performance, and surface open shifts for quick coverage, while CoverageFinder™ and the Housekeeping Optimizer automate shift fills and boards so rooms are ready when guests arrive - clients have reported dramatic overtime reductions in weeks, and the platform's integrations with property finance and payroll systems make those gains operationally simple (PerfectLabor scheduling details).
For Missouri operators balancing event rhythms and tight margins, this people-first approach preserves service quality, improves retention with fair, flexible schedules, and turns labor from a cost center into a predictable contributor to RevPAR and guest satisfaction.
Module | Primary Benefit |
---|---|
PerfectLabor™ | Demand‑driven scheduling & real‑time labor visibility |
CoverageFinder™ | Fill open shifts across portfolio to reduce understaffing |
Housekeeping Optimizer | Automated boards, forecasting & realtime room status |
PerfectEngage™ / PerfectWage™ | Staff communication and competitive wage benchmarking |
“If you schedule exactly what you need, your guests are going to be happy, and your employees are going to be happy because they're not overworked. They're working, maximizing their schedule to make money. It's just a win-win for everybody.” - Kevin Kelleher, Actabl
MARA Solutions: Guest Feedback & Automated Review Replies
(Up)For St. Louis hotels that see review volume spike around Cardinals games, conventions and busy weekend nights, MARA brings a practical, time‑saving reputation toolkit: a centralized Review Inbox that collects feedback from Google, Booking and Tripadvisor, Brand Voice that makes AI replies sound like the property, Smart Snippets to automate routine replies, and multilingual support so responses feel local no matter the guest - MARA says you can set up an account in just three minutes and even try it free without a credit card; the platform has 2,000+ customers, a 4.8/5 score and was named Best Reputation Management Software for 2025, which underlines real momentum for operators focused on direct‑booking visibility and faster response rates (see MARA AI homepage and the HotelTechAwards writeup).
Guest‑facing teams report dramatic throughput gains - one property generated over 100 personalized responses in a day - so staff can spend more time on memorable service rather than wrestling review queues, while Review Widgets and analytics help turn praise into bookings and operational insights.
Plan | Price (annual billing) | Answers included / month |
---|---|---|
Generator | 60 € / month (billed annually) | 200 answers |
Inbox & Analytics | 110 € / month (billed annually) | 300 answers |
"Winning the award in our very first year is something we never imagined when launching the product in early 2024. It's a testament to the hard work and dedication of everyone on the team in building 'the new way' of AI-driven reputation management." - Tobias Roelen‑Blasberg, Co‑Founder, MARA Solutions
Inn-Flow: Housekeeping & Invoice Automation with AI + OCR
(Up)Inn‑Flow brings AI‑backed back‑office automation to St. Louis and Missouri hotels, turning the weekly slog of invoices and the guesswork of housekeeping into streamlined, auditable workflows: a dedicated invoice inbox (scan or email batches), automated invoice entry that extracts vendor, date, amounts and line items, custom approval rules and ePay vendor disbursements, plus PMS‑driven labor models that assign rooms, predict shift end times and flag overtime risks - so controllers spend less time chasing paper and more time on strategy.
That combined accounting + labor approach standardizes budgets and forecasts across properties, speeds bank reconciliation with auto‑reconcile features, and feeds business intelligence dashboards that spotlight cost drivers like supplies and overtime.
Missouri operators can explore how Inn‑Flow's hotel accounting and AP automation integrates with core systems on the Inn‑Flow accounting overview and see labor/housekeeping tools that tighten turn times on the Inn‑Flow labor page.
Metric | Impact |
---|---|
Accounting productivity | 2× |
Labor cost reduction | 20% |
Room supplies cost reduction | 8% |
Sales leads increase | 4× |
“The ease of using Inn-Flow compared to other software is a thousand times better for me. We can do things so much faster, and our controller is super happy because we can correct miscodings on the spot when we review our monthly transactions.” - Chief Financial Officer, Fresno, California
Sertifi by Flywire: Security, Fraud Detection & Secure Check-in
(Up)Sertifi by Flywire helps St. Louis hotels turn a common headache - card‑not‑present and virtual‑card risk - into a fast, data‑driven safeguard: eAuthorizations automatically run Sertifi's Advanced Fraud Tools (powered in partnership with Kount) to score every transaction A–F using card details, payer IP, AVS/CVV checks and dozens of device and email signals, so properties can flag risky bookings before a guest arrives and cut costly chargebacks; the platform even supports virtual card delivery into PMS workflows and comes bundled with the authorization solution, making it a practical layer of protection for event‑driven nights and group bookings without adding front‑desk friction (see Sertifi's Advanced Fraud Tools and Kount's fraud detection overview).
Real results are compelling - one property reduced chargebacks by 86% - and the tools emphasize automation plus human review so teams retain control while improving PCI‑compliant acceptance decisions.
Fraud Score | What it means |
---|---|
A / B / C | Lower level of risk - likely safe to proceed |
D | Medium risk - affected by one or more risk factors |
F | High risk - proceed with caution and follow up |
“Our fraudulent charges have almost disappeared completely. Sertifi is fast and easy to use, and we've had no complaints guests.” - Gaylynn Naiser, General Manager, Hilton Garden Inn Hobby Airport
Relay: Housekeeping & Staff Collaboration Tools for Faster Turnover
(Up)Relay offers St. Louis hotels a hospitality‑first, smart‑radio platform that speeds turnovers by keeping front desk, housekeeping and maintenance connected in real time: hands‑free push‑to‑talk, indoor room‑level location plus outdoor GPS to find carts or staff, and TeamTranslate™ that delivers live, per‑listener language translation so requests aren't lost in the hallway - features designed to replace noisy old walkie‑talkies and cut the back‑and‑forth that delays room readiness (see Relay's hospitality solutions).
Built with safety in mind, Relay includes panic alerts and a robust emergency system, and the company has positioned the product for hotel-scale adoption (discussed in Relay's HITEC interview on The Modern Hotelier), making it a practical tool for Missouri properties juggling Cardinals weekends, conference spikes, and lean staffing while expanding the hiring pool by lowering language barriers.
Feature | Benefit |
---|---|
TeamTranslate™ | Real‑time multilingual communication to reduce miscommunication |
Indoor + GPS location | Locate staff and assets quickly for faster turnarounds |
Panic Alerts | Best‑in‑class emergency notifications for lone‑worker safety |
Hands‑free, nationwide coverage | Reliable, discreet coordination across property and portfolio |
"If the guest needs something from me, I can do it immediately. I am very happy because now I understand what people say to me."
PriceLabs: Dynamic Pricing for Short-Term & Event Nights in St. Louis
(Up)PriceLabs brings a practical dynamic‑pricing engine to St. Louis short‑term rentals and event nights, pairing daily price recommendations with flexible automation so managers stop guessing and start capturing local demand: connect your PMS or channel manager and let PriceLabs push optimized rates and minimum‑stay rules to Airbnb, Vrbo, Booking.com and 150+ integrations, all while keeping custom rules in the driver's seat (PriceLabs dynamic pricing tool).
Backed by an algorithm the company documents in a multi‑part technical overview, the platform promises visibility into the metrics and graphs that drive each recommendation so teams can trust automated adjustments or make surgical manual edits (how the PriceLabs algorithm works).
For Missouri operators moving from spreadsheets to pilots, pair PriceLabs' 30‑day free trial and transparent metrics with Nucamp's quick AI pilot checklist to run a short, measurable test that evaluates RevPAR upside without large upfront commitments (Nucamp quick AI pilot checklist).
Metric | Detail |
---|---|
Properties using PriceLabs | 500,000+ worldwide |
Channels supported | Airbnb, Vrbo, Booking.com + 150+ PMSs |
Automation | Daily price & minimum‑stay updates |
Trial | 30‑day free trial, no credit card |
Myma.ai / Quicktext: Automated Booking, Upsells & Personalized Messaging
(Up)For Missouri hotels chasing more direct bookings and cleaner operations, conversational platforms like Myma.ai and Quicktext turn conversations into revenue - Myma.ai's multi‑channel chatbot (web, WhatsApp, Google Messages and more) can show live rates inside the chat, capture contacts for remarketing, and push proactive upsell nudges (think a WhatsApp pre‑arrival offer that converts a room upgrade) while a unified inbox and AI email assistant keep staff focused on high‑touch service; explore Myma.ai's guest journey features to see how the bot handles bookings, pre‑stay upsells and contextual handovers to humans (Myma.ai multi-channel hotel chatbot and guest journey features).
Quicktext's Velma complements that approach with deep, structured hotel data - 3,100 information points and support for 38 languages - so automated replies and SEO‑friendly FAQs scale across seasons and event nights, turning routine queries into measurable leads (Velma hotel virtual assistant by Quicktext).
Metric | Value |
---|---|
Myma.ai training | 500,000+ guest phrases |
Myma.ai channels | Web, WhatsApp, Facebook Messenger, Instagram, Google Maps, WeChat |
Quicktext data points | 3,100 structured hotel data points |
Quicktext language coverage | 38 languages; ~85% of requests automated |
“Myma.ai has delivered - increasing direct conversion” - Robert Marusi, Chief Commercial Officer, Turtle Bay Resort
EnergyHub (example vendor) or Flexkeeping: Energy Management & Sustainability Optimization
(Up)Missouri hotels can cut real costs and emissions by pairing grid‑aware platforms with hotel‑grade EMS: EnergyHub's Edge DERMS brings near‑real‑time, machine‑learning optimizations and VPP tools that utilities use to reduce peak strain and extract program value, while building‑level systems like Schneider Electric's EcoStruxure Energy Hub have driven measurable wins (a 15% energy drop in six months in a hotel case study) by revealing where rooms and food service consume the most power (EnergyHub Edge DERMS platform, Schneider Electric EcoStruxure Energy Hub hotel case study).
Intelligent controls and occupancy‑aware HVAC can shave HVAC demand by ~25% while keeping guests comfortable, and audits have repeatedly found 15–20% savings opportunities across properties - small operational changes that add up to big returns during hot summers and high‑occupancy weekends (Smart hotel energy optimization research).
The memorable payoff: fewer surprise utility bills and rooms that “wake up” only when occupied, freeing teams to focus on service instead of chasing equipment alerts.
Metric | Result / Source |
---|---|
Hotel energy share of operating costs | 14%–25% (industry estimates) |
EcoStruxure pilot | 15% energy reduction in 6 months |
Iberostar (Respira®) | 25% HVAC demand reduction; 15% total electricity savings |
Burton Energy audit | 18% annual energy reduction (Hyatt case) |
EnergyHub utility case | $5.7M+/year system benefits (National Grid example) |
“From a technology standpoint, the hotel industry tends to be far behind the curve. Moving from traditional lighting to LED bulbs is minimal compared with what's happening with wireless sensor technology that allows hotels to track power usage and adjust it accordingly.” - Gary Isenberg
Conclusion: Roadmap to pilot and scale AI for St. Louis hotels
(Up)St. Louis hotels ready to move from curiosity to scaled value should treat AI like any strong renovation project: start with a tight scope, measurable goals and short pilots that prove impact - think a multilingual chatbot to cut response time, dynamic pricing for Cardinals weekends, or predictive housekeeping to shave turnover hours - and expand only after clear KPIs are met.
Best practices from pilot playbooks emphasize defining objectives and success metrics up front, choosing high‑impact/low‑risk pilots, ensuring data readiness and privacy controls, and pairing vendor expertise with staff upskilling; practical roadmaps and 18 real use‑case examples are detailed in industry guides (see the CSA pilot playbook and Sendbird's hospitality use‑case roundup).
Secure stakeholder buy‑in, measure revenue/labor/energy KPIs, and adopt an iterative roll‑out so each win funds the next phase; for teams that need rapid AI literacy and prompt‑writing skills, AI Essentials for Work bootcamp - 15-week hands-on pathway provides a hands‑on pathway to run pilots responsibly and speed scaling across Missouri portfolios.
Pilot Step | Focus |
---|---|
Define objectives & KPIs | Revenue, hours saved, guest CSAT |
Choose high‑impact pilots | Chatbots, pricing, housekeeping, energy |
Ensure data & security | Integration, governance, privacy |
Train staff & secure buy‑in | Micro‑learning, clear roles |
Measure, iterate, scale | Quarterly reviews and broaden roll‑out |
“AI won't beat you. A person using AI will.”
Frequently Asked Questions
(Up)What are the highest-impact AI use cases for hotels in St. Louis?
Top, pilot-friendly AI use cases for St. Louis hotels include: 24/7 smart concierges/chatbots (Duve, Myma.ai/Quicktext) to reduce response times and boost upsells; dynamic pricing and revenue management (Duetto, PriceLabs) to capture event-driven demand; predictive housekeeping and staff scheduling (Actabl, Relay) to speed turnovers and cut overtime; reputation and review automation (MARA) to improve online presence; back‑office automation and OCR invoicing (Inn‑Flow) to speed accounting; fraud detection and secure check‑in (Sertifi) to reduce chargebacks; and energy management (EnergyHub/Flexkeeping, Schneider EcoStruxure) to lower utility spend. These were chosen for measurable revenue, labor and energy impact and quick pilot feasibility.
How were the Top 10 AI prompts and use cases selected for local relevance to St. Louis?
Selection followed a pragmatic, pilot-first methodology: prioritize measurable business impact (RevPAR lift, hours saved, energy reduction), guest acceptance and personalization, and technical feasibility for quick wins. Criteria were drawn from industry playbooks and vendor roadmaps (NetSuite, MobiDev, EHL) and tuned to local rhythms - event-driven pricing for Cardinals games and conventions, fast turnover housekeeping, and review management that affects direct bookings.
What KPIs and pilot steps should St. Louis operators use to test AI tools?
Use tight pilots with clear KPIs: RevPAR or average rate lift for pricing tools, response time and conversion/upsell rate for chatbots, hours saved and housekeeping turnaround for labor tools, chargeback reduction for fraud tools, review response time and sentiment lift for reputation platforms, and percent energy or utility cost reduction for EMS pilots. Pilot steps: define objectives & KPIs, choose high-impact/low-risk use cases, ensure data readiness and privacy, train staff & secure buy‑in, measure results, iterate and scale. Nucamp's AI Essentials for Work and quick AI pilot checklist provide practical next steps.
How do these AI tools preserve hospitality's human touch while increasing efficiency?
They automate routine, high-volume tasks so staff can focus on high-value human interactions. Examples: chatbots handle common queries and pre-arrival upsells while handing off complex requests to humans; predictive housekeeping reduces scramble so staff deliver warmer welcomes; reputation automation drafts responses in the property's voice for quick personalization and human review; fraud tools automate risk scoring but allow manual checks on flagged bookings. The goal is scalable personalization without replacing human empathy.
Which vendor features are most relevant for quick pilots in Missouri hotels?
Relevant features for quick pilots: multilingual 24/7 chat and upsell workflows (Duve, Myma.ai, Quicktext), open-pricing real‑time analytics and AutoPilot (Duetto), daily rate recommendations and channel pushes (PriceLabs), predictive scheduling and shift-fill automation (Actabl), centralized review inbox and AI reply templates (MARA), invoice OCR and automated AP approval (Inn‑Flow), fraud scoring and virtual card handling (Sertifi), hands-free team comms and location/translation (Relay), and occupancy-aware EMS controls (EnergyHub/EcoStruxure). Prioritize features that integrate with your PMS and provide measurable dashboards.
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Ludo Fourrage
Founder and CEO
Ludovic (Ludo) Fourrage is an education industry veteran, named in 2017 as a Learning Technology Leader by Training Magazine. Before founding Nucamp, Ludo spent 18 years at Microsoft where he led innovation in the learning space. As the Senior Director of Digital Learning at this same company, Ludo led the development of the first of its kind 'YouTube for the Enterprise'. More recently, he delivered one of the most successful Corporate MOOC programs in partnership with top business schools and consulting organizations, i.e. INSEAD, Wharton, London Business School, and Accenture, to name a few. With the belief that the right education for everyone is an achievable goal, Ludo leads the nucamp team in the quest to make quality education accessible