Top 10 AI Prompts and Use Cases and in the Hospitality Industry in Orem

By Ludo Fourrage

Last Updated: August 24th 2025

Concierge tablet showing AI reservation prompts for a hotel in Orem, Utah.

Too Long; Didn't Read:

Orem's hospitality AI roadmap highlights 10 use cases - voice reservations, sentiment routing, booking integrations, PMS webhooks, chat assistants, post‑stay reviews, safety triage, ADA prompts, local concierge, and real‑time upsells - targeting measurable gains: 20–35% ancillary lift, up to 34% direct bookings, and quarter‑level ROI.

Orem, Utah is primed for AI in hospitality because the Provo‑Orem region already combines a top-ranked growth economy, a young, talent-rich population, and an active hospitality scene - factors Milken Institute highlights as driven by a “vigorous and growing high‑tech sector” and a rebounding leisure and hospitality industry (Milken Institute Provo‑Orem ranking).

Nestled in Silicon Slopes and just a short hop from Utah Valley University and BYU with a combined enrollment north of 77,000, Orem draws recruiting, training, and customer‑experience scale that companies like Foundever tout in their Orem location spotlight (Foundever Orem location spotlight).

Add a compact daytime population, active hotel and meeting inventory, and visible redevelopment along State Street - from University Place to new hotel site plans - and the city becomes fertile ground for pilots using AI to automate bookings, personalize upsells, and improve guest recovery; local operators can accelerate skills with practical courses like the AI Essentials for Work bootcamp registration (Nucamp).

Orem MetricValue
Permanent population98,624
Day‑time population135,000
Median age26.5
Combined university enrollment (BYU & UVU)>77,000

Table of Contents

  • Methodology: How We Selected These Top 10 Use Cases
  • LouLou AI - Voice-First Reservation Handling
  • Caller Intent & Escalation Detection - Real-Time Sentiment Routing
  • Resy/OpenTable Multi-step Booking Flow Integration
  • Boulevard PMS - Guest Preference Capture and CRM Updates
  • ChatGPT / Microsoft Copilot - FAQ & Service Detail Responders
  • Post-stay Follow-up & Review Solicitation - University Partnership Model
  • Emergency & Safety Triage - Reliable Escalation Workflows
  • Accessibility & Inclusive Service Handling - ADA-Focused Prompts
  • Local Recommendations & Concierge Bookings - Orem-Focused Concierge
  • Personalized Upsell/Cross-sell Engine - Real-Time Offers
  • Conclusion: Roadmap for Pilots and Next Steps for Orem Hoteliers
  • Frequently Asked Questions

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Methodology: How We Selected These Top 10 Use Cases

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The top‑10 use cases were chosen by mapping practical pain points to measurable business gains: prioritize high‑impact, pilot‑friendly solutions (think chatbots, dynamic pricing, predictive maintenance) that improve guest experience and cut costs, then test them on a single property before scaling - an approach pulled from playbooks like MobiDev's 5‑step roadmap and Withum's “start small, measure ROI” guidance.

Sources that catalog proven wins - Appinventiv's catalog of hotel AI use cases and NetSuite's list of visible applications - helped filter ideas by guest‑facing value (personalization, 24/7 response), operational lift (housekeeping and inventory automation), and technical feasibility given common PMS/APIs.

Criteria used: clear KPIs (RevPAR lift, NPS or CSAT, hours saved), data readiness, integration complexity, and ethical/privacy risk; each candidate had to deliver a fast, observable outcome (for example, remembering a returning guest's pillow choice before they arrive) so local Orem teams can show ROI in a single quarter.

For implementation, the emphasis is on modular pilots, vendor interoperability, and staff upskilling to keep the human touch while automating routine tasks.

“The days of the one-size-fits-all experience in hospitality are really antiquated.” - EHL Hospitality Insights

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LouLou AI - Voice-First Reservation Handling

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For Orem hoteliers juggling busy check‑in windows, student move‑in surges, and nights when the front desk is light, a voice‑first agent like LOULOU can be the difference between a missed call and a booked room: LOULOU hospitality AI assistant for reservations and guest engagement handles reservations, inquiries, call routing and guest recommendations 24 hours a day across voice, text, and WhatsApp, and is trained to match a brand's tone so answers feel polished and on‑brand.

It plugs into common booking flows - Resy, OpenTable and Boulevard are specifically supported - detects caller frustration and routes complex calls to staff, and is built with hospitality veterans focused on freeing teams to craft in‑person moments rather than triage repetitive requests; see the Charleston Business article on the LOULOU hospitality call assistant for more detail.

In short: fewer missed leads, steadier service, and more breathing room for the team.

FeatureDetail
ChannelsVoice, text, WhatsApp (24/7)
IntegrationsResy, OpenTable, Boulevard
Security & EthicsEnd‑to‑end encryption, GDPR compliance
EscalationDetects frustration; routes to human

“One of the biggest challenges in hospitality today is staffing shortages and how do you deliver on the guest expectation of service while you're struggling to staff your establishments?” - Margaret Seeley

Caller Intent & Escalation Detection - Real-Time Sentiment Routing

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In Orem's fast-paced hospitality moments - think check‑in rushes, event turnovers, or student move‑ins - caller intent and escalation detection turn every phone contact into an actionable data point: real‑time speech‑to‑text and NLP tag a caller's intent and sentiment, score rising frustration from vocal stress, and trigger routing rules that send urgent calls to senior staff or supervisors before problems escalate, improving first‑call resolution and protecting online reviews.

Platforms that combine acoustic analysis with content-aware tagging (see CallMiner conversation analytics) can surface exactly which topics drive negative sentiment and push those insights into your helpdesk or PMS so teams can prioritize the most damaging issues, while guides like Nextiva best practices show how live dashboards and audible alerts let supervisors join calls the moment sentiment dips.

For Orem operators, that means fewer recovered guests and more retained bookings - and a measurable pathway from flagged calls to targeted training, script fixes, and better CSAT. Learn how these tools work and integrate with existing systems in Sprinklr call center sentiment analysis and CallMiner conversation intelligence use cases.

“We can not only tell our customers what their patients are saying, we can tell them how they feel when they call us.” - Peter Hamlin

CallMiner conversation analytics for hospitality | Nextiva best practices for call center monitoring and escalation | Sprinklr overview of call center sentiment analysis

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Resy/OpenTable Multi-step Booking Flow Integration

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Integrating Resy or OpenTable into a multi‑step booking flow gives Orem restaurants a way to turn chaotic peak nights into predictable service - Resy's focus on memorable guest experiences and social integrations helps drive engagement, while OpenTable's flow controls let operators pace arrivals in 15‑minute slots to avoid front‑of‑house bottlenecks (how reservation apps Resy and OpenTable boost restaurant service and guest engagement, OpenTable flow controls documentation for pacing arrivals); pairing that with POS syncing (for example, Square's OpenTable integration) gives hosts real‑time table status and order history to personalize seating and offers from the floor plan view.

Practical touches from the OpenTable widget - custom themes, campaign tracking links, and the “Notify me” feature - make it easy to capture website and social traffic and turn it into measurable covers, and there's a firm migration timeline to note if using OpenTable widgets (sites should review the reservation widget code update ahead of September 2, 2025).

For Orem operators planning pilots, these building blocks - staggered seat pacing, POS sync, and trackable booking links - create fast, testable wins without overhauling service flows; see integration guides and best practices to map a one‑property pilot into a citywide roadmap (Square and OpenTable POS integration for real‑time table status).

Boulevard PMS - Guest Preference Capture and CRM Updates

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Boulevard's PMS can be the connective tissue that turns one-off bookings into rich guest profiles for Orem operators - capture preferences at checkout, push appointment and payment events in real time, and keep your CRM and marketing tools in sync so the next stay feels anticipatory rather than awkward.

Using Boulevard webhooks to stream appointment.created or appointment.completed events into a marketing stack or a restaurant CRM means that a returning guest's pillow choice or favorite spa add‑on can surface on the front‑desk tablet before they step into the lobby; the developer docs spell out how to register HTTPS endpoints and verify messages with the x‑blvd‑hmac‑salt / x‑blvd‑hmac‑sha256 headers for secure, auditable syncs (Boulevard webhooks guide for secure webhook integration).

Pair those events with off‑the‑shelf integrations - Reserve with Google, REACH.ai fills last‑minute openings, and Zapier or Klaviyo can trigger segmented email and SMS flows - and Orem spas, boutique hotels, and restaurants get automated, consented follow‑ups without extra manual work (Boulevard integrations overview and supported partners, Klaviyo setup with Boulevard for targeted email and SMS).

Best practices: acknowledge webhooks fast, offload processing, dedupe with idempotency keys, and cross‑check time‑sensitive events against the Admin API so the guest record is both timely and trustworthy - result: more personalized upsells, higher revisit rates, and fewer manual updates for staff.

Webhook FieldWhy it matters
x-blvd-hmac-salt / x-blvd-hmac-sha256Authenticate payloads to prevent spoofing
idempotencyKeyAvoid duplicate processing on retries
eventType (e.g., APPOINTMENT_CREATED)Drive targeted flows (CRM update, review request, reservation sync)

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ChatGPT / Microsoft Copilot - FAQ & Service Detail Responders

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Deploying ChatGPT-style assistants and Microsoft 365 Copilot Chat as FAQ and service-detail responders gives Orem hotels and restaurants an efficient, low-friction way to answer routine guest questions (think late-night requests during student move‑ins or quick directions to BYU game‑day parking) while preserving human bandwidth for high-touch moments; Copilot Chat “distills information from multiple web sources into a single response” and surfaces linked citations so staff can verify answers on the fly (Microsoft Copilot Chat FAQ and documentation), and operators can build focused, grounded agents through Copilot Studio to tie responses to property files or shared SOPs for consistent, auditable replies.

Pairing that capability with proven prompt best practices from hospitality experts - clear context, explicit tasks, and iterative refinement - keeps outputs useful and reduces hallucination risk (AHLEI hospitality prompt guide for ChatGPT and prompts).

The practical payoff for Utah operators: faster first‑contact answers, shorter hold times, and a measurable lift in staff capacity to create memorable in‑person experiences.

FeatureWhy it matters
Web groundingDistills multiple sources into one cited answer for verified FAQs
Agents (Copilot Studio)Create focused, grounded assistants that access tenant or SharePoint data
Enterprise Data Protection (EDP)Prompts and responses are logged and protected; not used to train foundation models

“Garbage in, garbage out”

Post-stay Follow-up & Review Solicitation - University Partnership Model

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Turn the narrow window after checkout into a loyalty engine by pairing smart post‑stay prompts with a local university partnership that supplies real‑time feedback and testing cohorts - imagine sending one thoughtful, personalized message within 48–72 hours that references the guest's room, meal, or a nearby campus event and watching conversion and reviews climb.

Best practices from industry guides emphasize a single meaningful ask (not a barrage), clear links to review sites or rebooking offers, and mobile‑first touchpoints; Hotel Management's playbook on personalized post‑stay follow‑up is a great primer for tailoring tone and timing (Hotel Management post-stay guest follow-up tips).

Make every link trackable with branded short URLs and QR Codes so marketing and ops can see which offers drive rebooks or reviews in Orem neighborhoods, as Bitly recommends for measurable, mobile landing pages (Bitly measurable post-stay engagement guide).

For workflow and channel choice - email, SMS, or WhatsApp - Asksuite's automation notes show how targeted sequences and WhatsApp nudges can lift response without annoying guests (Asksuite hotel guest follow-up automation strategies), so a university pilot can rapidly A/B test messaging, channels, and incentives and hand hoteliers data‑backed playbooks for citywide rollout.

Emergency & Safety Triage - Reliable Escalation Workflows

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Emergency & Safety Triage in Orem should be treated as safety‑critical infrastructure: prompt flows and AI detection must be wired to immediate human review and clear escalation so any medically or security‑related signal routes to on‑site staff or 911 without delay - an operational guardrail echoed in prompt‑design guidance for hospitality triage.

Start by embedding core crisis playbook elements - an appointed crisis team, a defined chain of command, prewritten communication templates, mapped evacuation and sheltering routes, and regular drills - so technology accelerates response rather than creates ambiguity; the Canary hotel crisis management checklist is a practical reference for these staged actions.

Local coordination matters: cultivate relationships with Orem and Utah County emergency responders ahead of time and rehearse scenarios that matter locally (earthquake, wildfire, sudden water/main failures) so roles, laydown points, and communication links are second nature.

The payoff is tangible - 98% of organizations with a tested plan reported effectiveness when deployed - so design systems that auto‑flag risk but require human sign‑off for life‑safety escalations to protect guests, staff, and reputation.

PhaseEssential Actions
BeforeBuild crisis team, map evacuation routes, train staff
DuringActivate team, monitor authorities, communicate calmly to guests
AfterPrioritize guest recovery, debrief, update plans

“Run first to avoid, hide second, and fight for your life if you must, using whatever is at hand.” - Bob Rauch

Accessibility & Inclusive Service Handling - ADA-Focused Prompts

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Accessibility in Orem's hospitality scene is a practical win, not just a compliance checkbox: Utah operators should treat ADA rules as a guest‑experience playbook that reduces legal risk and opens rooms to travelers who spend and return.

Start with the DOJ's Title II web rule and WCAG expectations - public entities face firm deadlines (April 2026/2027) and web grounding matters for reservations and mobile apps - see the Department of Justice's guide to Title II web accessibility compliance (Department of Justice Title II web accessibility compliance guide).

For places of lodging, updated guidance reminds hotels to describe accessible features clearly, hold the specific accessible room reserved, and train staff on visual alarms, bath benches, and effective communication so a guest who needs a roll‑in shower or visual alarm isn't left scrambling on arrival (Accessible lodging guidance and reservation requirements from ADA National Network).

Practical pilots in Orem can pair a WCAG‑grounded website audit with frontline training and reservation‑system tags that flag accessibility needs - small fixes (alt text, captions, clear room descriptions) create a noticeably calmer arrival for guests and measurable upside in reviews and loyalty.

TopicKey requirement
Web accessibility (Title II)WCAG 2.1 Level AA; compliance deadlines April 2026/2027
Reservation systems for lodgingDescribe accessible features; hold reserved accessible rooms until check‑in

Local Recommendations & Concierge Bookings - Orem-Focused Concierge

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For Orem operators who want to turn casual browsers into confirmed covers, OpenTable's new AI Concierge can act like a knowledgeable friend on your restaurant profile - answering questions in seconds so guests don't abandon the booking (OpenTable finds 54% of Americans research before reserving and 27% drop out when info is hard to find).

Let Concierge confirm patio availability or large‑group options in real time and capture those last‑minute diners who otherwise slip away; in a college‑town market with everything from wood‑fire Italian at Carrabba's (hello, Chicken Bryan) to high‑rating Pan‑Asian at P.F. Chang's and cozy sushi at Asahi, instant, accurate answers keep your venue front‑of‑mind and your floor full.

Practical next steps for pilots: enable Concierge on your OpenTable profile, keep menus and hours current, and measure the delta in confirmed reservations versus site searches - small housekeeping on your profile can stop that 27% leak and convert curiosity into a night out in Orem.

OpenTable AI Concierge overview for restaurant bookings | OpenTable Orem restaurant listings and reservations

RestaurantCuisineWhy it stands out
P.F. Chang's - OremChinese / Pan‑Asian4.9 rating; menu and reservations via OpenTable
Carrabba's Italian Grill - OremItalianWood‑fire entrees and signature Chicken Bryan
La Jolla Groves - ProvoAmericanUpscale, fresh ingredients with dishes like roasted mushroom bisque
AsahiJapanese / SushiClean, modern sushi spot noted in local top‑10 guides

Personalized Upsell/Cross-sell Engine - Real-Time Offers

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In Orem's event-driven market - think BYU game weekends and student move‑ins - a personalized upsell/cross‑sell engine turns idle moments into immediate revenue by combining CRM intelligence with real‑time operational availability and dynamic pricing: rather than a one‑way email, guests see offers they can accept on the spot (early check‑in, a spa kit delivered with a lit candle, or a discounted airport transfer) that are priced to current demand and guaranteed by the property's inventory logic.

Research shows a clear split between marketing CRMs and true upsell platforms: ROOMDEX CRM vs. automated upselling: True Availability and dynamic pricing, while AI‑driven personalization has lifted ancillary revenue by 20–35% in practical hotel pilots and makes timing and relevance the differentiator (How AI increases hotel profit through personalization and timing).

Best practice pilots stitch CRM profiles to upsell engines, push offers pre‑arrival and via in‑stay messaging, and partner with local vendors for bookable experiences - small experiments that often deliver outsized lift without heavy engineering (Canary Technologies hotel upselling techniques and implementation tips).

The payoff: higher conversion, happier guests who feel understood, and measurable RevPAR upside that's visible within a quarter.

MetricResearch
Ancillary revenue uplift (AI upsells)20–35% (practical pilots)
Direct bookings uplift from CRM workflowsUp to 34% higher direct bookings
Importance of AI in CRM selection89% say AI strategy matters when choosing a CRM

Conclusion: Roadmap for Pilots and Next Steps for Orem Hoteliers

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For Orem hoteliers the sensible finish line is a short, measurable runway: pick one high‑impact use case (reservations, upsells, or sentiment routing), map it to clear KPIs, and run a single‑property pilot that prioritizes fast wins, staff training, and safe rollback - advice drawn from MobiDev's 5‑step roadmap for hospitality AI and ProfileTree's practical implementation guide (MobiDev AI roadmap for hospitality, ProfileTree practical AI implementation guide for hospitality).

Measure success with operational and business metrics (hours saved on routine tasks, RevPAR lift, NPS/CSAT and feature adoption), expect visible results within a quarter when pilots are scoped tightly, and prioritize pilots that deliver human‑scale wins - think of a system that remembers a returning guest's pillow preference before arrival.

Complement pilots with practical staff upskilling (consider Nucamp's AI Essentials for Work bootcamp to build prompt and tool fluency) so technology amplifies service rather than replacing it (Nucamp AI Essentials for Work bootcamp).

Start small, instrument everything with a KPI dashboard, iterate monthly, and scale the playbooks that show real lift.

KPIWhy it matters
Hours saved / Task automationOperational efficiency; measure time reclaimed from routine work
RevPAR / Revenue impactDirect business impact from pricing and upsells
NPS / CSATGuest experience and repeat‑stay signal
Feature adoption / AI readinessShows staff uptake and sustainable integration

Frequently Asked Questions

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Why is Orem, Utah a good market for AI adoption in the hospitality industry?

Orem combines a young, talent-rich population (median age 26.5), a large combined university enrollment (BYU & UVU >77,000), a compact daytime population (~135,000), and a growing hospitality and tech ecosystem (Silicon Slopes). Those factors create strong recruiting, training, pilot testing, and customer-experience scale for practical, pilot-friendly AI use cases like chatbots, dynamic pricing, and predictive maintenance, enabling fast observable ROI on a single-property pilot.

What are the top practical AI use cases local operators should pilot first?

Prioritize high-impact, pilot-friendly solutions with clear KPIs: voice-first reservation handling (LouLou AI) to reduce missed leads; caller intent and escalation detection for real-time sentiment routing and better first-call resolution; multi-step booking integrations (Resy/OpenTable) to pace covers; PMS-driven guest preference capture (Boulevard webhooks) to personalize stays; ChatGPT/Copilot assistants for FAQ and service detail responders; post-stay review solicitation via university partnership for rapid A/B testing; emergency & safety triage workflows; ADA-focused accessibility prompts; local concierge/bookings (OpenTable AI Concierge); and real-time personalized upsell/cross-sell engines to lift ancillary revenue.

How should Orem hotels measure success and choose which AI pilot to run?

Select use cases mapped to clear, measurable KPIs and run single-property pilots: measure hours saved (task automation), RevPAR or ancillary revenue uplift, NPS/CSAT changes, and feature adoption/AI readiness. Use criteria like data readiness, integration complexity, ethical/privacy risk, and the ability to show observable outcomes within a quarter (for example remembering a returning guest's pillow preference). Start small, instrument with dashboards, iterate monthly, and scale what demonstrates real lift.

What are key technical and operational best practices for integrating AI tools with existing systems?

Use modular pilots and vendor-interoperability; integrate via secure webhooks and APIs (e.g., Boulevard webhook headers x-blvd-hmac-salt / x-blvd-hmac-sha256 and idempotency keys); ground generative assistants to property data or SOPs to reduce hallucinations; offload processing and dedupe events; ensure end-to-end encryption and compliance (GDPR/EDP); and pair automation with staff upskilling so human review remains in safety-critical flows (emergency triage, escalation).

How can Orem operators balance automation with accessibility, safety, and guest experience?

Treat accessibility and safety as core service design: follow DOJ/WCAG guidance for web and reservation accessibility, tag and hold accessible rooms in reservations, and train staff on accessibility features. For safety, embed AI signals in human-reviewed escalation workflows with a crisis team, mapped evacuation routes, prewritten templates, and coordination with local responders. Keep AI focused on routine tasks (FAQ, bookings, upsells) while preserving human judgment for life-safety, complex recovery, and high-touch guest moments.

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Ludo Fourrage

Founder and CEO

Ludovic (Ludo) Fourrage is an education industry veteran, named in 2017 as a Learning Technology Leader by Training Magazine. Before founding Nucamp, Ludo spent 18 years at Microsoft where he led innovation in the learning space. As the Senior Director of Digital Learning at this same company, Ludo led the development of the first of its kind 'YouTube for the Enterprise'. More recently, he delivered one of the most successful Corporate MOOC programs in partnership with top business schools and consulting organizations, i.e. INSEAD, Wharton, London Business School, and Accenture, to name a few. ​With the belief that the right education for everyone is an achievable goal, Ludo leads the nucamp team in the quest to make quality education accessible