Work Smarter, Not Harder: Top 5 AI Prompts Every Marketing Professional in Charlotte Should Use in 2025
Last Updated: August 15th 2025

Too Long; Didn't Read:
Charlotte marketers: adopt five GPT‑5 prompts in 2025 to cut repetitive work, speed campaigns, and boost conversions. Pilot one workflow in a day, measure lift by a week - Pendo guides, email A/Bs, Notion social calendar, positioning briefs, and Upwork hires (220% AI skill growth).
Charlotte marketers should adopt AI prompts in 2025 because GPT‑5 can instantly draft emails, blogs, social posts and even code-powered experiences that turn static lead magnets into interactive tools (how GPT‑5 helps write emails and social posts), yet many teams lose quality to the “prompt gap” unless they define roles, constraints, and context in prompts (analysis of the GPT‑5 prompt gap).
With demand for AI and data skills rising in 2025, mastering prompts becomes a measurable edge - faster campaigns, cleaner briefs, and higher-converting content.
For structured upskilling, consider Nucamp's 15‑week AI Essentials for Work to learn prompt writing and workplace AI workflows (AI Essentials for Work syllabus).
Program | Length | Early‑bird Cost | Register |
---|---|---|---|
AI Essentials for Work | 15 Weeks | $3,582 | Register for Nucamp AI Essentials for Work |
"GPT-5 is like having a team of PhD-level experts in your pocket helping you with whatever you want to do." - Sam Altman
Table of Contents
- Methodology: How We Chose These Top 5 Prompts
- Prompt #1 - Customer Journey Mapping with Pendo Guides
- Prompt #2 - Email Campaign Drafting with ChatGPT
- Prompt #3 - Social Media Calendar Using Notion AI and Siri Shortcuts
- Prompt #4 - Competitive Positioning Brief with MIT Tech Review Insights
- Prompt #5 - Hiring & Skill Gap Assessment with Upwork Data
- Conclusion: Putting Prompts into Practice in Charlotte
- Frequently Asked Questions
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Methodology: How We Chose These Top 5 Prompts
(Up)Selection prioritized prompts that deliver measurable outcomes for Charlotte teams: they must be practical for day-to-day marketing, proven to speed adoption at scale, and safe to deploy with simple guardrails.
To test each candidate prompt, criteria included local usability (aligned with Trish Saemann's on‑air guidance for everyday AI in Charlotte), measurable time savings (Pendo customers reported deflecting 2,300+ hours of rework in one month and seeing up to 43% feature engagement), and enterprise resilience (real‑world deployment in large migrations like United's use of Pendo to steer 100,000+ employees during a major outage).
Prompts that passed all three were rewritten for clarity, constrained with role/context tokens, and paired with a short QA checklist so a busy Charlotte marketer can run a pilot in under a day and measure lift by the next week.
Criterion | Evidence |
---|---|
Local practicality | Charlotte Today practical AI tips for everyday life |
Measured time savings | Pendo customer outcomes and time-savings case studies |
Enterprise scale & resilience | United Airlines Pendo modernization case study |
“Use AI to enhance your life, not to escape it.” - Trish Saemann
Prompt #1 - Customer Journey Mapping with Pendo Guides
(Up)Charlotte marketing and customer‑success teams can use this prompt to map product touchpoints into a set of targeted Pendo in‑app guides that reduce repetitive CSM tasks and surface “aha” moments faster: pair human‑led onboarding with in‑product guidance, tag onboarding flows that lead to activation, and trigger personalized guides via CRM metadata (for example, passing “CSM assigned” from Salesforce to introduce the account owner).
Start by converting one high‑volume support task into a guide, measure deflection and time‑saved, then iterate - this approach frees CSMs for strategic work while improving retention and expansion.
For a ready playbook, follow Pendo's practical examples in the in‑app guides article and the step‑by‑step webinar to map the full journey and push guide responses back into your analytics stack for action.
These steps are especially practical for Charlotte teams working with regional SaaS partners or Raleigh‑based vendors that already use Pendo in production.
Stage | How to use in‑app guides |
---|---|
Onboard | Pair human training with onboarding guides that steer users to product “aha” moments. |
Adopt | Convert repeated CSM tasks into tooltips and walkthroughs; collect in‑app responses. |
Retain | Use surveys and “Need a Hand?” guides to re‑engage low‑usage or at‑risk customers. |
Grow | Deliver anniversary guides and repurpose responses for marketing stories and expansion. |
Plan | Use a Feedback/Ideas center to surface requests and link evidence before building features. |
“Marketing owns the website. Product owns the platform. And growth lives in the middle.”
Prompt #2 - Email Campaign Drafting with ChatGPT
(Up)Charlotte teams drafting email campaigns with ChatGPT should treat the model like a junior creative team: give a role (e.g., “Act as a senior email marketer for a Raleigh‑area B2B SaaS”), clear audience data, brand voice, and exact deliverables (subject lines, preview text, header options, body lengths, CTA copy, and layout notes).
Use few‑shot examples and system prompts to lock tone, ask for 10 subject‑line variants and two body‑length options for quick A/B testing, and request a mobile‑first layout checklist so copy and CTAs render cleanly on phones - best practices pulled from industry guides like ChatGPT prompts for email marketing - Snov.io.
Include a compliance step in the prompt (CAN‑SPAM opt‑out language and state‑specific contact info) and, when planning multi‑touch flows, use a chain‑of‑thought prompt to have the model outline goals for each email before writing the copy, a technique recommended for reliable sequences by Twilio's email prompt playbook (Twilio SendGrid email prompt playbook).
The result: repeatable prompts that produce testable variants and keep Charlotte campaigns both local‑compliant and conversion focused.
Goal | Prompt template (short) |
---|---|
Subject lines & A/B | “Generate 10 subject-line variations (≤8 words) for [campaign], tone: [brand].” |
Nurture sequence | “Plan a 5-email nurture sequence with subject, preview, 50/150-word bodies, and CTA for each touch.” |
Layout & mobile | “Suggest an email layout for a product launch; include subject length, CTA placement, and mobile‑friendly tips.” |
Prompt #3 - Social Media Calendar Using Notion AI and Siri Shortcuts
(Up)Turn ad‑hoc social ideas into a reliable Charlotte social calendar by pairing Notion AI's drafting power with iPhone Shortcuts (or Siri) for one‑tap capture: use a shared Shortcut or Siri voice command to record a batch of post ideas, POST them to a Pipedream endpoint that parses tasks into structured Notion pages, then run Notion AI to expand headlines into caption options and hashtag suggestions - this workflow runs on iPhone, Apple Watch, and Android and takes about 15 minutes to set up with no coding required; each LLM parse is inexpensive (~$0.003 typical per run) so teams can safely capture dozens of prompts daily without breaking the budget.
For Charlotte marketers, the practical lift is simple: capture content on the go, turn it into scheduled Notion entries with dates and platform tags, and push AI‑drafted variations into a calendar for quick A/B tests.
Follow the step‑by‑step voice→Notion pattern in Thomas Frank's guide and the Shortcuts→API patterns in the Notion Apple Shortcuts guide to ensure calendar entries include full properties (dates, priority, platform) rather than just titles.
Step | Tool | Notes |
---|---|---|
Capture ideas | Siri / Shortcuts | Dictate multiple tasks; works on iPhone & Apple Watch |
Parse & create pages | Pipedream + OpenAI | Parses text into task objects; ~15 min setup; ~$0.003/run |
Enrich & schedule | Notion AI / Notion API | Expand captions, set date/priority via API for calendar |
Prompt #4 - Competitive Positioning Brief with MIT Tech Review Insights
(Up)When building a competitive‑positioning brief, Charlotte marketing teams should fold MIT Technology Review's practical cautions into every slide: treat GPT‑5 as a product update with clear failure modes rather than AGI, and require domain verification for any high‑stakes claim (see MIT Technology Review analysis of GPT‑5), and add an explicit energy-and-infrastructure section because data‑center demand is rising and can strain regional grids and costs (see MIT Technology Review coverage of AI's energy impact).
Locally relevant deliverables: a one‑page risk appendix that flags liability exposure (medical or legal claims), a vendor scorecard that records clean‑power commitments and audit rights, and a simple test plan that proves model answers against human experts before publication.
The so‑what: teams that demand these three line items - model limits, vendor energy profile, and expert validation - turn speculative AI features into measurable competitive advantages for Charlotte brands negotiating with regional tech vendors and enterprise platforms.
Risk area | Brief action |
---|---|
Model limits & misuse | Require human validation, documented failure cases, and conservative copy approvals. |
Energy & infrastructure | Score vendors on clean‑power commitments, grid impacts, and disclosure of compute demand. |
Liability & accountability | Include contract audit rights, incident response clauses, and external expert review. |
“When doctors give you harmful medical advice due to error or prejudicial bias, you can sue them for malpractice and get recompense.” - Damien Williams, assistant professor of data science and philosophy, University of North Carolina Charlotte
Prompt #5 - Hiring & Skill Gap Assessment with Upwork Data
(Up)Charlotte marketing leaders can turn Upwork's 2025 skills data into a tactical hiring prompt: run a quick skills audit against local priorities, then instruct hiring systems or talent partners to source short‑term freelancers for the highest‑value gaps - especially generative AI modeling and AI data annotation, which Upwork found have grown as much as 220% year‑over‑year, and career coaching/training roles, which are up 74% (so what: these hires close capability gaps fast without multi‑month recruiting cycles).
Prioritize contractors who demonstrate niche portfolios (Upwork reports generative AI freelancers can earn up to 22% more hourly) and tag each hire with a measurable deliverable (e.g., build one fine‑tuned prompt set, or deliver a two‑module team workshop).
Use Upwork's In‑Demand Skills report to seed job descriptions and shortlist keywords, and consult industry summaries to validate local demand before posting (Upwork 2025 In‑Demand Skills report, Staffing Industry coverage of Upwork 2025 fastest‑growing skills).
The result: targeted, measurable hires that bridge AI capability and people‑centered coaching for Charlotte teams.
Hire priority | Why | Upwork stat |
---|---|---|
Generative AI modeler | Build/iterate prompts and models for campaigns | Growth up to 220% YoY; earn up to 22% more |
AI data annotator | Improve training data quality and model accuracy | Part of 220% AI skills growth |
Career coaching / training | Upskill teams to use AI responsibly | Demand up 74% YoY |
“The data reveals a dual narrative… Businesses are recognizing that the future of work isn't just about technology - it's about empowering people to leverage that technology effectively.” - Kelly Monahan, managing director, Upwork Research Institute
Conclusion: Putting Prompts into Practice in Charlotte
(Up)Charlotte marketing teams should treat these five prompts as low-risk experiments: pick one high-impact workflow (email A/Bs, a single Pendo guide, or a week of Notion‑captured social posts), run a one‑day pilot to generate variants, and measure engagement or time saved by the following week so decisions stay data‑driven and local‑focused; for practical, everyday AI guidance see WCNC's “Smart Ways to Use AI in Everyday Life” (WCNC Charlotte Today: Smart Ways to Use AI in Everyday Life).
If teams need structured upskilling to scale prompt work, Nucamp's 15‑week AI Essentials for Work teaches prompt writing, workplace AI workflows, and job‑based practical skills - register directly for cohort details (Register for Nucamp AI Essentials for Work (15‑Week Bootcamp)).
Program | Length | Early‑bird Cost | Register |
---|---|---|---|
AI Essentials for Work | 15 Weeks | $3,582 | Register for Nucamp AI Essentials for Work (15‑Week) |
“AI isn't just for coders or Silicon Valley. It's for busy parents, small business owners, students and anyone who wants to make life a little easier.” - Trish Saemann
Frequently Asked Questions
(Up)Why should Charlotte marketing professionals adopt AI prompts in 2025?
Adopting AI prompts in 2025 gives Charlotte marketers measurable advantages: GPT-5 can quickly draft emails, blogs, social posts, and interactive code-driven experiences (like turning lead magnets into tools). When prompts include clear roles, constraints, and context, teams gain faster campaigns, cleaner briefs, and higher-converting content - while structured prompt training reduces the common “prompt gap.”
What are the top five prompts or prompt workflows recommended for Charlotte marketers?
The article's top five practical prompts/workflows are: 1) Customer journey mapping into Pendo in-app guides to reduce CSM repetitive work and improve activation; 2) Email campaign drafting with ChatGPT using role, audience, brand voice, few-shot examples, and compliance checks for A/B testing; 3) Social media calendar workflow combining Notion AI with Siri/Shortcuts and a Pipedream endpoint to capture and expand post ideas on the go; 4) Competitive-positioning brief prompts that incorporate MIT Tech Review cautions, vendor energy/infra scoring, and human validation; 5) Hiring and skill-gap assessment prompts using Upwork 2025 skills data to prioritize generative-AI modelers, data annotators, and trainers/ coaches.
How should teams measure impact and run a low-risk pilot for these prompts?
Pick one high-impact workflow (e.g., an email A/B test, a single Pendo guide, or a week of Notion-captured social posts). Run a one-day pilot to generate variants, implement measurable tracking (engagement, conversions, time saved or CSM task deflection), and review lift the following week. Use a short QA checklist and defined success metrics to decide whether to scale.
What guardrails and verification steps should Charlotte teams include in prompts?
Include role/context tokens (e.g., ‘Act as a senior email marketer for a Raleigh-area B2B SaaS'), explicit constraints (length, tone, deliverables), compliance checks (CAN-SPAM opt-out and state contact info), and a verification step requiring human expert validation for high-stakes claims. For vendor or model choices add a risk appendix covering model limits, energy/infrastructure impact, liability clauses, and vendor audit rights.
How can Charlotte teams close AI skill gaps quickly and affordably?
Use Upwork's 2025 skills data to run a skills audit, then hire short-term freelancers for highest-value gaps - prioritize generative-AI modelers, AI data annotators, and trainers/coaches. Tag each contractor with a measurable deliverable (e.g., build a fine-tuned prompt set or deliver a two-module workshop). For structured upskilling, consider Nucamp's 15-week AI Essentials for Work to learn prompt writing and workplace AI workflows.
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Ludo Fourrage
Founder and CEO
Ludovic (Ludo) Fourrage is an education industry veteran, named in 2017 as a Learning Technology Leader by Training Magazine. Before founding Nucamp, Ludo spent 18 years at Microsoft where he led innovation in the learning space. As the Senior Director of Digital Learning at this same company, Ludo led the development of the first of its kind 'YouTube for the Enterprise'. More recently, he delivered one of the most successful Corporate MOOC programs in partnership with top business schools and consulting organizations, i.e. INSEAD, Wharton, London Business School, and Accenture, to name a few. With the belief that the right education for everyone is an achievable goal, Ludo leads the nucamp team in the quest to make quality education accessible